As I was waking up this morning at 5:47 a.m. Eastern Standard Time, the New York Times was calling the election for Donald Trump. And when I checked a few minutes later, I literally burst into tears. I am not much of a crier but I feel upset, betrayed, a stranger in my own country.

It is going to be the worst presidency in the history of our country. This lying, thieving, predatory thug is going to do his worst to reverse all our hard-fought progress. Expect devastating attacks on:

  • The environment and the movement to reverse catastrophic climate change
  • The rights of immigrants, LGBTQ folks, people with disabilities, people of color, people who do not identify as Christian
  • Women’s reproductive freedom, and potentially even women’s place in modern society
  • Independent media featuring honest reporting
  • Low-income wage workers
  • Labor unions
  • And of course, democracy and personal freedom

But we can’t give up!

We have 2 months to organize a nationwide nonviolent resistance movement. We have four years to do what we can to clog up the evil work this man will try to do. We have been here before, in the 1850s, in the 1960s, and in the 1980s, to name three. We have resisted and we have survived. Never underestimate our collective power but never take it for granted either. Some of us may find ourselves organizing from  prison or exile. But we can still organize.
Study and train in non-violent resistance. Follow people like Stephen Zunes, Erica Chenoweth, George Lakey, the long list of people who organized Standing Rock, the shrinking list of people who were active in the many-headed nonviolent revolution that brought us the civil rights, get out of Vietnam, modern feminist, and environmental movements, and whose (figurative as well as literal) children and grandchildren have been active in stopping carnage in Palestine and elsewhere. That is our future, that is our hope, and that is our call to action. We do not give up and we are not going back! Even if our government is.
You may thing that nonviolent resistance doesn’t work. But you would be mistaken. Nonviolent struggles are slow but they do work. Historicallty, they’ve worked better than violent revolutions. On multiple occasions, they’ve brought down govenments.
One lesson I take away from this is it proves that yes, the perfect is the enemy of the good. I am totally shocked that 15 million fewer people voted for Kamala Harris then for Biden 4 years ago. It was about people staying home or voting third-party. That is the only way I can understand the huge drop between Biden’s 81 million 4 years ago and Harris’s 66 million. That’s where the election went.
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Democracy itself is at stake in this election. If you choose not to vote, or you cast a vote for a 3rd-party candidate, you may never have the right to vote again. You’ve probably heard about the Heritage Foundation’s Project 2025—but have you looked at the details? Fasten your seatbelts—this one’s scary! Heritage’s president, Kevin Roberts, actually said it out loud: he’s attempting to conduct “the second American Revolution, which will remain bloodless if the left allows it to be…There are parts of the plan that we will not share with the Left: the executive orders, the rules and regulations.

But what they did commit to paper is bad enough: an approximately 900-page blueprint for a fascist takeover of the US including an agency-by-agency roadmap for the first six months of a second Trump administration. Project 2025, written with input from somewhere between 85 and 100 senior Trump advisors and endorsed by J.D. Vance in his foreword to the main author’s book, will attack our freedom in many directions. Here are five of the awful things they are planning to do:

  1. Viciously attack immigrants with massive deportations and detentions that would be far, far worse than the criminal cruelty of Trump’s first administration (this link outlines all the immigration points I summarize below)
  2. Attack women’s reproductive rights, LGBTQ rights, and women’s equality—starting with banning abortion in all 50 states.
  3. Act as if the climate crisis doesn’t exist: wildly ramp up dirty energy sources like oil, coal and nuclear while destroying green energy programs. According to the Sierra Club, “Project 2025 is essentially a death sentence for federal climate and environmental protections.
  4. Eliminate DEI (Diversity, Equity, and Inclusion) programs—and further enable Trump’s long history of open and blatant racism, from the 1970s right up to his recent race-based attacks on Kamala Harris, to be just the outward face of seriously cruel policies..
  5. Eliminate the right to vote for millions of people, through obscenely difficult registration procedures, reduction of polling places in areas that vote Democratic, and even bringing armed thugs to polling places to discourage voters of color—and, from all appearances, try to maintain power indefinitely. Trump even publicly told a so-called Christian Nationalist audience (if you look at what Christ said, they’re not Christians), “You got to get out and vote. In four years, you don’t have to vote again. We’ll have it fixed so good you’re not going to have to vote.

Because this article is a project of Jewish Activists for Immigration Justice, let’s look more closely at the horror of Project 2025’s immigration proposals. You can find equally horrifying parts attacking civil rights, social equity, women’s reproductive freedom, the environment, and even education itself. According to the Niskanen Center, a centrist think-tank, Project 2025 would demolish legal immigration and make the US less safe while inflicting significant damage to the US economy

Specific policies within Project 2025 are a fascist’s dream and a progressive’s nightmare. To list just some proposals, it would:

  •       Choke off many types of legal immigration (even for survivors of crimes)
  •       Cut off federally funded student loans from up to 10.7 million US students at schools that grant in-state tuition to DACA recipients and undocumented students
  •       Ban most immigration from 13 countries that refuse to receive deported nationals
  •       Repeal ALL Temporary Protected Status (TPS) designations (putting about 700,000 long-term US residents at risk of deportation)
  •       Stop processing refugee immigration applications
  •       Eliminate work permits for many immigrants, denying them jobs and creating a burden on taxpayers
  •       Require immediate expulsion if Customs and Immigration Service denies an application, even for simple paperwork errors, and even for people with valid Green Cards
  •       Force state and local governments to provide driver’s license and other data to the feds—pretty much ending Sanctuary communities around the country
  •       Eliminate ALL privacy protection for those without documents, leading to risk of harassment by private vigilantes and deportation or incarceration by federal agencies
  •       Evict from public housing mixed-status families that include citizens or green card holders and people without documents

Immigration justice activists will also be badly hurt by non-immigration-related parts of both Project 2025 and Trump’s own hate-filled speeches such as how to handle dissent and dissenters.

“We pledge to you that we will root out the communists, Marxists, fascists and the radical left thugs that live like vermin within the confines of our country that lie and steal and cheat on elections…They’ll do anything, whether legally or illegally, to destroy America and to destroy the American Dream…the threat from outside forces is far less sinister, dangerous and grave than the threat from within. Our threat is from within…” 
Donald Trump, speaking at a rally in Claremont, NH, November 11, 2023

Note that the “vermin” wording is one of several times Trump has plagiarized from Adolf Hitler. That’s not a coincidence.

If Trump gets back into the White House, many progressives might have to organize from inside the walls of prisons and detention centers. Proposals to stop dissent from those who lean Democrat and other supposed “enemies” include:

Another deeply worrisome batch of proposals would centralize government power in the White House and eliminate even the weak protections against corporate greed that now exist: Project 2025 aims to:

  •       Move control of the Federal Communications Commission (which regulates TV, radio, telephone, etc.) and other public protection agencies directly under the White House while eliminating the Departments of Education and Commerce entirely
  •       Permanently eliminate career managers and replace them with political appointees loyal to Trump

Coupled with the recent Supreme Court Trump v. United States decision giving presidents they like unlimited powers to quash dissent, including even assassinating their enemies, we need to take these threats—and all the other threats wrapped up in Project 2025 and in Trump’s own words—VERY seriously.

And to those who voted “uncommitted” in the Democratic primary to protest Biden’s way-too-enabling response to Netanyahu’s massive crime in Gaza, let’s not forget that Trump has not only called for detaining/deporting Pro-Palestinian students and their allies but has told Israel to “finish the problem,” encouraging the Israelis to continue on the path toward genocide.

Sitting out this election or voting 3rd-party is not an option if you want to protect democracy and prevent fascism. Without ranked-choice voting, any vote other than for the Democratic nominee is a vote for Trump and his brand of fascism.  Is Harris perfect? Certainly not. But elections in a two-party, winner-take-all election are not about getting the perfect candidate. They are about who we’d rather be organizing against or trying to impact!

Although on a number of key issues–especially immigration justice and the war in Gaza–Harris is far from where we want her to be, we activists across the country will have a much better chance to extract concessions from a Harris-Walz administration than from the fascist alternative. As Abraham Josephine Riesman wrote in Slate, progressives do influence the Biden administration: “They have, at times, responded to pressure from their left wing in Congress (the so-called Squad and others), as well as pressure from unions and advocacy campaigns…”

National partners in the immigration justice movement (led by those most directly impacted) confirm that progressive organizing campaigns have led to recent wins (e.g. TPS for Haitian asylum seekers, legal paths and freedom from deportation for undocumented spouses and children of US citizens).  Currently the ACLU and immigration justice groups are suing the Biden administration for their new anti-asylum executive orders.  Under a Biden-Harris or a Harris-Walz administration, these suits and advocacy efforts can move forward.  We don’t know what repressive steps would be taken if MAGA were to win.

As we continue to fight to save lives in Gaza and on the US/Mexico border, we must be assured of the best environment possible to continue to influence legislators and the administration, speak up and speak out, and push the news media to take stands in favor of peace and justice.   With Biden and Harris, we have been able to push for better policies and we have had some wins.  We need to elect Harris and Walz so that radicals will not be hunted down as they were during the McCarthy era and so we can build our movements to be as large and inclusive as possible.  This is a long-term fight, and electing Harris and Walz is just the first step.

In fact, we urge you to vote for Democrats for every contested office this time so that Harris and Walz can get things done without getting blocked by Congress, state legislatures, governors, and judges at every turn.  The choice this time is clearer than it’s ever been.

 

Lifelong activist Shel Horowitz wrote this on behalf of Jewish Activists for Immigration Justice, which unanimously endorses it and ran an abridged version in its newsletter. An author, international speaker, TEDx Talker, and expert in turning business into a force for social justice and environmental healing, his award-winning 10th book is Guerrilla Marketing to Heal the World. Download excerpts from the book at http://goingbeyondsustainability.com Shel acknowledges Holly Bishop and D. Dina Friedman, whose significant edits made this piece stronger.

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Ever since Biden withdrew, reporters have been kvetching that they have a hard time finding out Kamala Harris’s policy positions. This is a very dubious claim, considering she has a website, she gave a broad outline of several polices in a much-viewed speech at the Democratic Convention and regularly repeats those themes in many speeches around the country.

But I’m not here to chastise lazy journalists but to give them another great place to find her policy statements:

Kamala Harris gave a truly remarkable interview to three very tough questioners at the National Association of Black Journalists. It is so rare to see a forum of this type where the journos actually let the interviewee answer at length and with depth.

And Kamala was really impressive—not just because she gave smart and detailed answers, not just because she continues to make every appearance about uplifting everyday people—but because she takes a holistic view that has not been obvious to me in the sound-bite journalism that all-too-often passes for news. This interview makes it clear that she understands root causes, unintended consequences, and the interrelatedness of multiple issues (intersectionality, in other words).

In a campaign where one candidate makes a fetish of putting others down, vowing retribution against perceived enemies, lying his way through life, and never taking responsibility for his criminal actions or dangerous policies, where everything is only about how he personally will benefit, it’s refreshing to discover that his opponent is a deeply systemic thinker who has crafted action plans that will help ordinary people while she continues to undo the damage that Trump inflicted on this country. Biden has made good progress on undoing that damage, but we still have a long way to go. I am convinced that Harris will carry that water for us.

I was especially moved by her answers on Gaza, on the race-baiting of Springfield, Ohio’s Haitian community, and on making progress on the US’s massive problem of gun violence. But the whole thing is so worth watching that I posted it not just to my Facebook feed but also LinkedIn and several of my Facebook groups.

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A friend sent a link to this short motivational video on ten sentences we need to hear at least once. I enjoyed. I especially liked #8, motivation doesn’t last—but neither does bathing so we do it every day. #4 is also good; I might rephrase it with the bumper sticker statement, “Don’t postpone joy.”

But I have issues with his word choice in #10, “Comfort is the enemy of achievement.” He’s right in some cases. Inherited wealth is often a barrier to achievement. So is walling yourself off from the things that cause discomfort. However, comfort has many shades of meaning.

I’m pretty sure he means that people need to get out of their smug, self-righteous bubbles, be willing to experience—and do something about—the suffering of others. But it will be interpreted by too many as “put on that hairshirt, dammit, you have no right to pleasure while others suffer.”

And THAT, I strongly disagree with.

Comfort, in some of its other meanings besides that smug self-superiority, is not a sin. Actually, I believe it’s a crucial element of our success in the world. We need to be able to both give and receive it.

To those who would deny the right of pleasure, I give you Emma Goldman’s famous quote, often paraphrased as “If I can’t dance I don’t want to be in your revolution”—here’s the original: “I did not believe that a Cause which stood for a beautiful ideal, for anarchism, for release and freedom from convention and prejudice, should demand the denial of life and joy.” 

Comfort, as a verb, also refers to the mitzvah (in the sense of “good deed,” rather than “commandment”) of extending a hand, an ear, a hug to those who are grieving loss, ailing, in pain. I am sure Mr McKinney would not deny that comfort to others. That kind of comfort is an antidote to bitterness—and bitterness is a cancer interfering with any healing journey, whether self-healing, comforting others, or changing the world for the better.

As I’m using the word, comfort is an attribute like gratitude. It enables us to function better, make more change in the world, and keep our sanity.

It is NOT a self-built wall to shield us from the things that should make us uncomfortable. I do not agree with the right-wing legislators who think that they can isolate their “comfortable” kids from such realities as race-based inequality by making it illegal to teach those unpleasant realities—but when introducing that level of discomfort, we need to provide the emotional and tactical support to let those kids not just handle it but figure out something they can do to make it better.

So learn to be comfortable, but not complicit. Find pleasure in the things you do, including your social change. Keep good company and do those things with friends at least some of the time.

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If you missed Part I with the first four takeaways, please click here. Meanwhile, on to the final two.

 

  1. The Media Needs to Put Trump Under the Same Microscope

So quick to microanalyze every gaffe and instance of slow reaction on the part of Biden, the media now has to look just as carefully at the other old white guy (only 3-1/2 years younger than Biden). Since the debate, prominent media have harped over and over again on Biden’s fitness for office while giving far less attention to Trump’s far worse fitness level. This is something we can change with pressure! Every time you hear about a verified Trump non-lucid moment, every time you discover another one of his authoritarian policy proposals—if you don’t see it covered in the mainstream media you read, write to them and ask why they aren’t covering this important story.

First, let’s look at Trump’s public persona. Then his record as President. And third, his really scary policy plans.

Trump as a Campaigner

  • For starters, Trump also mixes up names. If it’s fair to talk about Biden confusing one person for another, it’s also fair to point out Trump’s repeated instances.
  • Trump has so much difficulty staying awake that he fell asleep repeatedly during the trial that could put him in prison for years. And the man who frequently derided Biden as “Sleepy Joe” may have also fallen asleep during his own Republican National Convention. I watched the video. It sure looked to me that he was sleeping, and it wasn’t during the prayer (as some have claimed). It was actually while the woman speaking was heaping praises on him.
  • Trump’s speeches mix rambling incoherence, total falsehoods, and bloodthirsty claims that he will wreak vengeance and retribution on his numerous enemies. As recently as his acceptance speech at the Republican Convention a few days ago, he was still spewing the proven lie that the 2020 election was stolen—probably because he hates being the loser that he is—a lie that’s been debunked over and over even in the courtrooms of Trump-appointed judges. And even though it made him a laughingstock when he first said it, he returned during his convention speech to his admiration for the fictional villain Hannibal Lecter.
  • Speaking of lies…Trump is a pathological liar on a scale exponentially beyond any other politician I’ve ever heard of. Just during his four years in the Oval Office, Trump was caught in more than 30,000 lies—that’s an average of 21 untruths every day he was in office.

 

Trump’s Record in Office

 

What Trump Wants to Do if He Gets Elected

If you’ve heard accusations that Trump and the Republicans want to bring back fascism, this is what they’re talking about. Here’s a tiny fraction of the antidemocratic policies they’ve proposed:

Over and over, Trump has made it alarmingly clear. He wants to be “a dictator on Day 1.” He wants to roll back the clock on progress in dozens of areas: climate, LGBTQ rights, women’s rights (including reproductive freedom), rights of people of color, of labor, of protestors. He has called for massive deportations of up to 15 million immigrants and mass detention of activists. He has called for Israel to “finish the problem,” implying he’s in favor of Israel exterminating Gaza. And with significant help from more than 100 former Trump administration employees, the Heritage Foundation has released 887 pages of repressive legislative proposals in a document called Project 2025. Trump has tried to pretend he doesn’t know anything about it, because he knows it’s going to be hugely unpopular. He’s been plugging the “kinder, gentler” version adopted as a platform by the Republicans and written with his active involvement—but make no mistake, Project 2025 will be his blueprint if he gets into office again. In fact, Trump’s VP pick J.D. Vance wrote a gushing foreword to Project 2025 architect Kevin Roberts’ new book. And let’s not forget Trump’s constant cries for revenge and retribution and his open desire to illegally use the military to quash domestic protests.

 

  1. The Democrats Actually Manage to Unite

It’s not a surprise that the sitting vice president of a successful administration is the front-runner. But the immediate unity around her candidacy is a delightful shock. Before Biden’s withdrawal on Sunday, July 21, most pundits I read expected a brutal, damaging struggle for the nomination. But somehow, the party often labeled a “circular firing squad” managed to pull it together and instantly rally around a single candidate. It took her only ONE DAY to gain pledges from 2668 delegates—way more than the 1976 that clinches the nomination. By Monday, July 22, she also already gained the endorsements of Congressional Black Caucus, the Congressional Hispanic Caucus, the Congressional Progressive Caucus, the AAPI (Asian American and Pacific Islander) Victory Fund, and the Latino Victory Fund, eight major unions. Of 47 Democratic US Senators, 212 Democrats in the US House, and 23 Democratic Governors, 42, 186, and 23, respectively, have endorsed her, along with most state party chairs. Fundraising is also record-setting, with over 888,000 individual small donors collectively donating $81 million while megadonors threw in $150 million more, bringing the total to $231 million just one day into her campaign.

A July 1 story on NPR named seven potential Democratic presidential candidates: Harris, Gavin Newsome, Gretchen Whitmer, Wes Moore, Pete Buttigieg, Josh Shapiro, and J.B. Pritzker. When NPR updated the story Monday, Newsome, Moore, Buttigieg and Shapiro had already endorsed Harris. Later yesterday, Whitmer and Pritzker joined the chorus.

The unexpected unity is a feather in the caps of both Biden and Harris, could motivate disaffected votes unexcited by Biden, and could help to provide a comfortable margin of victory in November—which is absolutely necessary considering Trump already tried to steal one election.

 

  1. What Does this Mean for the Democrats and the 2024 Election?

With all this, I think Biden stepping down can provide some big opportunities for the Democrats. They have a chance to re-engage the progressives they lost over Gaza, push for meaningful gun safety after Trump himself was almost killed by a sniper, push for the same kind of scrutiny of Trump that Biden suffered through, and leave the party in strong, capable, younger hands. Let’s show them we have their backs.

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Along with every other decent human being, I deplore political violence. And as much as I despise his politics AND his character, I wish Donald Trump a speedy recovery from the wound inflicted by a would-be assassin with an assault rifle.

BUT that doesn’t mean we need to stop campaigning. It doesn’t mean we should fail to make the most of the opportunity that this criminal’s attack on another criminal creates. And it certainly doesn’t mean we should slink off with our tails between our legs because the MAGAs tell us “this is not the time!” It’s never the time, according to them.

And it absolutely doesn’t mean we should roll over play dead, and abandon hope just because Biden had a bad night in the recent debate or just because Trump may get sympathy votes for getting shot. Trump (who is only 3-1/2 years younger, by the way) had a bad night too, if you filter against fact-checking. He spewed blustery nonsense for 90 minutes, nearly all of it either blatantly false or totalitarian fantasy.

Here’s what we should be saying at every possible chance:

It’s time for the United States of America to stand behind the value of not getting shot by a random psycho at a school, a movie theater, a supermarket, a religious service, a concert, or anywhere else. And Trump cannot lead that effort. After all, he:

By contrast, President Biden issued a powerful Executive Order promoting gun safety and managed against the odds to gain passage of the Bipartisan Safer Communities Act, which he calls “the most significant bipartisan gun safety legislation in nearly 30 years.  The Act provides communities with new tools to combat gun violence, including enhanced gun background checks for individuals under age 21, funding for extreme risk protection orders and other crisis interventions, and increased mental health resources to help children impacted by gun violence heal from the resulting grief and trauma.” If Biden chooses to step down, the Democrat who will challenge Trump in November is also likely to favor sensible gun laws. The Democratic Party as a whole has been advocating common-sense gun safety for many years.

Finally, let’s remember three very important things:

First, just because the MAGA crazies have taken over the Republican Party doesn’t mean they’ve taken over the minds of mainstream Republicans. We see this in the typical 20 percent that Nikki Haley continued to draw even after she suspended her campaign! And I’ve also seen it in my conversations with many Republicans who tell me they don’t like Trump’s character, his lack of understanding of the issues, his massive narcissism, his open racism, his lack of a moral compass, etc. His support is weak even in his own party, in other words. Many could easily defect—as more than 100 prominent Republican have publicly pledged—to RFK, Jr., to the Democrats, to a Republican write-in, to to the Libertarians, or simply leave that space blank on their ballots.

Second, the Republican positions on many issues are wildly out of step with mainstream views. They oppose women’s reproductive freedom, LGBT rights, immigration (even legal immigration), voting rights, rights to protest against repressive governments, environmental protection, labor rights, and more. Both the Republican platform and the truly sinister Project 2025 (written largely by people who worked in Trump’s administration) embrace these extremist proposals—as do, apparently, a majority of the Supreme Court, which recently gutted environmental protection, declared Trump immune from prosecution for “official” acts, and of course, a year ago, overturned Rowe v. Wade—becoming the first Supreme Court to remove a constitutional right. And if that weren’t enough, Trump himself has alienated and insulted many large constituencies—veterans, people with disabilities, women, Palestinians, Muslims, Latin Americans, to name a few—and, starting January 6, 2021, thrown even some of his most loyal supporters like former Attorney General William Barr and former Vice President Mike Pence under the bus.

And third, Trump is not an attractive candidate to swing voters. He is now a 34-count convicted criminal and was found in civil court to have committed sex crimes. His rambling, off-topic speeches and compulsive lying could be evidence of serious mental decline. And of course, both men have a track record. Trump got little done besides his economy-crushing tax cut, while Biden, for all his flaws, has made huge progress on the economy, on recovering from the pandemic, on the environment, and on the US’s position as a world leader. On every issue where Biden has been bad (especially Gaza), Trump is demonstrably worse for progressives.

So let’s get out there and mobilize people to vote Democratic—including spreading the word about the huge negative impact of Trump’s proposals to people who don’t always vote for Democrats. Despite its problems, we still have a democracy worth saving!

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Today, the United States of America marks the 248th anniversary of its founding. But this, year, I can’t celebrate.

But Monday, on its last day of the term, a bizarre Supreme Court decision essentially returned the country to monarchy. They put one person—the President—above the law, immune from prosecution even for extreme corruption and extreme violence, as long as they were acting in an official capacity.

In a stinging dissent joined by Brown and Kagan, Justice Sotomayor examined the consequences:

Orders the Navy’s Seal Team 6 to assassinate a political rival? Immune. Organizes a military coup to hold onto power? Immune. Takes a bribe in exchange for a pardon? Immune. Immune, immune, immune.

As Heather Cox Richardson noted, this case is legally known as Trump. v. United States. How apt.

It’s worth reading the original accusations in Thomas Jefferson’s Declaration of Independence that we mark today; many sound amazingly relevant, especially if Trump manages to gain power again.

Like our forbears of 1776, we are once again called to resist tyranny. But today, we know that nonviolent resistance is more effective and longer lasting than armed struggle. And we know more than 200 ways to be nonviolent activists. In the pre-Internet, pre-pandemic era. Gene Sharp identified 198 ways. Many more have been found in recent years. The challenges are figuring out what makes strategic sense against a corrupt Supreme Court, how to organize to prevent a Trump victory, and what to do if he does take power again.

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We are at the dawn of a new era in ESG (Environmental/Social/Governance, often rolled together as “sustainability). Following a long Model T Ford stage of kludged-together bandaid fixes, we are finally evolving into a much more holistic, much more regenerative approach. This incorporates several deeper methodologies like biomimicry, lifecycle costing, product take-backs, and multiple functions from single innovations, as well as massively scaled climate solutions that can actually reverse atmospheric carbon.

A lot of this progress is happening because the increasingly extreme weather of the last few years makes it obvious that we have no choice; we either learn how to be good neighbors to other species, ecosystems, and the planet—or the planet will drive us out. It’s going to be exciting.

We will see:
• Much deeper understanding of what the actual problem is. As one example: rather than focusing on building a better car, design ways to move people and freight across distances without requiring new roads, clogging existing ones, or pollution: something that would eventually make the private personal vehicle obsolete. It might look like modular mass transit bubbles that link together to move great distances at high speeds, then separate for last-mile door-to-door delivery—or it might look like “Beam me up, Scotty”—or, much more technologically and financially achievable, a group-conference immersion platform that simulates in-person contact through holography, smell receptors, and other techniques.
• Nature-based solutions that are far simpler, less expensive, and more effective than present approaches: emulating desert beetles for pure water supplies, bacterial fermentation to turn waste plastic into something useful, adhesives that replicate geckos, etc.
• Far more attention to the S in ESG, and integrating it with the E. For instance, green agriculture could create whole new industries that provide jobs and economic power to marginalized inner-city neighborhoods and depressed rural areas (or entire countries). And they could use open hiring procedures like the one that’s been so successful for Greyston Bakery to provide ladders out of poverty to ex-addicts, ex-felons, and ex-mental patients who have very little hope of finding a job through more standard approaches. Greyston is now consulting to other companies on how to implement a successful open hiring program.

Within a few years, these will be moving into the mainstream—providing significant competitive advantage over the companies that don’t embrace them: in energy and materials efficiency, reduced labor costs, and other direct operational benefits—and ALSO in marketing. These major steps forward will attract and retain customers, perhaps even turn customers into unpaid brand ambassadors.

We’ve been shown the path by visionaries like Amory Lovins, Janine Benyus, and Gunter Pauli for more than 20 years. We already know many of the solutions. Now we have to implement all these great ideas.

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Bob Burg devoted his Daily Impact newsletter this morning to endorsing a concept he found in Robert Greene’s book, The Daily Laws: 366 Meditations on Power, Seduction, Mastery, Strategy, and Human Nature: “Always stick to what makes you weird, odd, strange, different. That’s your source of power.”

I love the idea of embracing your weirdness—and I’ve basically lived it since my teen years. But I want to add three corollaries:

  1. Present your weirdness in ways that foster, rather than cut off, communication. So, in my case, living in a socially conservative farm community, I’ve chosen not to wear skirts even though I find them very comfortable—because I want my neighbors to understand that while I’m different from them in many ways, we still inhabit the same neighborhood and have more in common than they might think. I made different, more outrageous, choices in other places I lived in. Marrying and having kids, recognizing that my decisions impact other people, was another encouragement to dial it back. But I still publicly label myself as a “marketing heretic,” still post unpopular views in public places, still invite people of all viewpoints to engage with me (as long as they do so civilly). And I can proudly point to many examples where my activism has made the world a better place, both within the business community and in the wider world.
  2. Listen and engage when your weirdness starts to set up barriers. Let people express their discomfort. Strive to uncover their deeper feelings. Find points of agreement and build the discussion out from there.
  3. Bring your weirdness to the table but BE at the table! Participate actively in your community. I spent 9 years on my town’s Long-Range Plan Implementation Committee and have attended almost every Town Meeting for more than 25 years. In the 17 years before that, I was actively involved in the government and social infrastructure of the small city where I was living, both through board service and community organizing and through electoral work. I believe that service de-demonized the way several members of our town Planning Board perceived me. I went from newcomer/troublemaker who had organized the movement that blocked a big, totally inappropriate mountainside housing development to a person whose input was valued and seen as vested in keeping the character of the town.

How do you bring your nonconformity into your work, how do you make it a strength, and how do you engage with people who might feel threatened by it?

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  • If you have a socially or environmentally conscious business…
  • If you are an activist on any issue…
  • If you work in any way to better the lives of disempowered people—whether the disempowerment is social, cultural, medical, geographical, or any other cause…

Please read this next paragraph VERY carefully. It’s from today’s Letters from an American by Heather Cox Richardson (emphasis added):

How religion and authoritarianism have come together in modern America was on display Thursday, when right-wing activist Jack Posobiec opened this weekend’s conference of the Conservative Political Action Conference (CPAC) outside Washington, D.C., with the words: “Welcome to the end of democracy. We are here to overthrow it completely. We didn’t get all the way there on January 6, but we will endeavor to get rid of it and replace it with this right here.” He held up a cross necklace and continued: “After we burn that swamp to the ground, we will establish the new American republic on its ashes, and our first order of business will be righteous retribution for those who betrayed America.”

This is a major Washington conference of influencers. Take it seriously! That is one of many ways fascism rears its ugly and dangerous head. Trump actually quoting Hitler, repeatedly, without attributing him is another. A series of Supreme Court decisions and new repressive state laws add more heads to this horrible Hydra.

The good news is they can’t do this without our help. Staying home on Election Day helps the wannabe fascists. And since most parts of the US don’t have ranked-choice voting yet, so does voting for a third-party candidate in the general election. Oh, and showing up helps our cause and hurts theirs. Show up to lobby your Members of Congress and your state and local elected officials. Show up in the streets to participate in protests against harmful policies or support demonstrations for those you favor. And show up to vote!

If, as I do, you disagree enough with Biden’s policies that you have a hard time voting for him, show that in the primary. Show up to vote and don’t vote for him. Either leave the president line blank or vote for an alternate candidate. My Primary is March 4 and I will either vote for Dean Phillips, who is slightly left of Biden, or write in Green Party candidate Cornell West.

But I recognize that Biden, barring some major development like a major health crisis, will be the nominee. And even though I live in a reliably Blue state, I recognize that his likely opponent will contest the results if they are anything less than an overwhelming victory for Biden.

And let’s not forget that Trump has promised to be even worse on immigration—and on many issues—than he was during his time as President.

I want that margin to be as big as possible, so come November, I will cast my vote for democracy and against fascism, despite Biden’s betrayal of his campaign promises on issues that include unnecessarily harsh positions on immigration and his relentless support of the brutal regime in Israel and its devastation of Gaza, despite his energy policy that doesn’t do nearly enough to curb fossil fuel and embraces the false narrative that nuclear power is part of the climate solution (I’ve written a book on this; nuclear is a problem, not a solution), and despite many other reservations.

Remember the prophetic words of anti-Nazi Pastor Martin Niemöller

First they came for the socialists, and I did not speak out—because I was not a socialist.

Then they came for the trade unionists, and I did not speak out—because I was not a trade unionist.

Then they came for the Jews, and I did not speak out—because I was not a Jew.

Then they came for me—and there was no one left to speak for me.

And speak out! Speak out for the socialists, the trade unionists, and the Jews. Speak out for Arabs and Muslims, for immigrants from anywhere, for people in the LGBTQ community, for those with disabilities, for those who Trump has threatened with retribution that includes rounding up and detaining opponents.

Speak out. For democracy. For decency. Speak out, ultimately, for yourself.

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