Hiring fair picture. U.S. Army photo by Bryan Williams, licensed under Creative Commons
Hiring fair. U.S. Army photo by Bryan Williams, licensed under Creative Commons

I’ve long been an advocate of hiring practices that give a leg up to those who don’t have a stable or steady work history. In fact, my most recent newsletter (published less than two weeks ago) highlights a company that pioneered this and now consults with other companies on how to implement open hiring. That article focuses on the positive bottom-line benefits their clients experience as they hire “unemployables.”

Today, I stumbled onto another great  example: a company whose products are deliberately eco-friendly, allowing reuse of old rubber and keeping thousands of pounds out of landfills (or worse, incinerators)–and whose workforce is roughly half ex-cons–with great results. Rather than paraphrase, I invite you to read the original article (the link is in this paragraph).

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It’s easy to get discouraged when we look around and see all the problems. But it’s also crucial to see our progress and celebrate our victories. The massive outpouring following the murder of George Floyd is one recent example of a people’s movement that made change. His murderer, a white cop who would have been expected to get off, was convicted, and many communities have been grappling with the role of police.

Nonviolent peace demonstration in Britain
Nonviolent peace demonstration in Britain

I am 65 years old and have been an activist for 52 years. In my short time, I’ve seen people’s movements achieve many victories for human rights, for the planet, and for ending poverty. Yes, the pace is too slow. But yes, the wheels of positive change are turning. When I was a child, segregation was still the law in the American South and in openly racist apartheid regimes like South Africa and Rhodesia. If women worked, it was mostly as teachers, nurses, and domestic. Lesbians and gays were completely marginalized and ridiculed–and bisexual or trans people were invisible. People with disabilities were often warehoused in horrible institutions. Agriculture was so focused on overprocessed foods with the nutrition stripped out and chemicals put in. Most people had never even heard about the environment and concern around climate change was almost unknown–while factories spewed toxins into the air and water. The UN Sustainable Development Goals would not be written for decades. Nuclear power and fossil fuels were all that people thought about for energy, and no attempt was made to conserve or recycle.

WE, THE PEOPLE, CHANGED ALL THAT! And we can do it again and again. We may not live to see the change we want, but we CAN make a difference when we work together for change. If future generations have better conditions because of our efforts, our work is not for naught–just as the work of people in the 1980s, 1970s, 1960s, 1950s, and all the way back for centuries made things better for us.

Knowing that moving the business world is crucial to leverage change, I’ve focused much of my career as a writer, speaker, and consultant on showing that when business chooses to operate in ways that make a difference for such issues as hunger, poverty, racism/othering, democracy, war, and catastrophic climate change (to name a few), they can succeed financially as well. I’ve set up a website at https://GoingBeyondSustainability.com to provide resources for that transition.

On the activist side, I’ve been involved with many causes over the years, and have had a few victories, including starting the movement that saved a mountain threatened by a disgusting real estate development. Because we always had the mindset that we would win, we did, and it was quick–just 13 months. My current main cause is immigration justice–but all the issues are related and we have to seem them holistically.

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I found myself deeply touched by Jennifer Atkinson’s essay arguing that grief is necessary not just when a loved one departs, but when we act as climate allies. “In similar ways, when we openly grieve for the loss of other species or forests or rivers, we’re asserting that nonhuman lives are also worthy of mourning. We refuse to accept their exclusion from human circles of compassion.”

She goes on to discuss the connection between grief and love–and even to claim that grief is an aspect of love.

It’s short and only took me two or three minutes to read. Well worth it.



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I went through a course from Pachamama Alliance called “Awakening the Dreamer,” a prerequisite for an activist training course I signed up for.
Near the end, I was asked, “Identify and write down the actions you will take to express your commitment to creating a thriving, just, and sustainable future.
And, for added effectiveness, include the date by which you will complete the action.”
My response has a lot to do with who I am, who I have been, who I hope to become, and why I do what I do. I’m sharing it in full:
  • Continue to work on immigration justice through Jewish Activists for Immigration Justice (ongoing since 2019).
  • Continue my career path of showing business that meaningfully addressing climate change, hunger/poverty, racism/otherism, war, etc. through core products, services, and mindset can be a success path (ongoing since 2003).
  • Continue to nurture democratic impulses in my own town/region and help some of them run for local office (ongoing since 1983).
  • Continue using my writing, speaking, and organizing skills to spotlight important issues locally, regionally, nationally, and globally (ongoing since 1972)–and strengthening these skills through continuous learning (which is why I signed up for this training).
  • Continue to be an activist who shows up to make a difference and be counted whenever practical (and sometimes when it’s not).
  • Continue to act on my belief that each of us can make a difference, and that difference is greatly amplified by working with others.
  • Continue to celebrate the victories I help achieve or passively support.
  • Continue to find ways to evolve as a person: to be more supportive of others, to recognize barriers others may face, and to face new experiences with gratitude and enjoyment.
None of these have completed-by dates. Most will not be completed in my lifetime.. I will do this work as long as I can.
<End of my response>
Three quick takeaways I want to leave you with:
  1. Each of us can have an impact, especially if we go about our work with focus and determination
  2. That work is amplified when we collaborate with others in an organized way
  3. We are all growing and changing and evolving–ideally, into our best selves; that journey never stops

For the past few years, I’ve been doing Chris Brogan’s exercise of picking three words to guide my year. In 2020, they were Clarity (20/20 vision), Justice, and (perhaps presciently) Healing. Last year, Rethink, Pivot, Transform.

This year, I’ve picked a single word after reading this article by my friend and mentor Sam Horn. My Word for the Year is EVOLVE–and it’s an acronym:

Enthusiasm

Vision

Optimism

Leverage (getting my message in front of more influencers, and more people generally)

Victories along the way (which we achieve through both small and large steps toward a more just, eco-friendly society)

Evolution (a better world)

 

And how are you framing YOUR 2022? May it be a blessed one for you your loved ones, and all of us.

 

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