This is really exciting: Germany, already a leader in the safe energy space—in fact, my solar inverter, installed back in 2004, was built in Germany—has rejected nuclear power. Germany has pledged to permanently close the seven plants taken off-line following Fukushima, and shut all of its 17 n-plants by 2022.

Remember: Germany is a cloudy northern European country. If solar can work there, it can work just about anywhere—and Germany’s clean energy industry already employs an impressive 370,000 people.

Germany was also the birthplace of the modern safe-energy/anti-nuclear movement, back around 1975, and had a huge influence on the creation of Clamshell Alliance and the US safe energy movement in the next few years after that. And citizen action clearly played a role. As the AP story noted:

Tens of thousands of people took to the streets after Fukushima to urge the government to shut all reactors quickly.

Meanwhile, Switzerland’s cabinet is recommending to Parliament that the country phase out all its reactors by 2034. And Vermont, which is both defending itself against a lawsuit by Vermont Yankee nuclear plant owner Energy attacking its right to regulate the plant and suing the US Nuclear Regulatory Commission over an improper license extension, submitted legal documents pointing out that Entergy knew perfectly well in 2001 when it bought Vermont Yankee that the plant was scheduled to close in 2012, waited to the last minute to challenge it, and therefore has no right to a preliminary injunction forbidding the state from closing the plant at the end of the license period.

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In this Web 2.0 Age of Transparency, being stupid about being criticized is, well, more stupid than it used to be. Word gets around. Fast.

A Seattle organization called Reel Grrls, which teaches teens how to become filmmakers, criticized the revolving-door hiring by Comcast of FCC Commissioner Meredith Attwell Baker. (Lots of other people raised a public eyebrow on this one.)

In a truly idiotic move, Comcast then announced it was yanking $18,000 it had planned to fund Real Grrls’ summer camp to teach filmmaking, editing and screenwriting. Then, when the media got hold of the story and the public squawked, Comcast recanted and said the fund withdrawal was unauthorized.

But then Real Grrls said it didn’t want the money if there were going to be issues about corporate censorship. They’re using Web 2.0 channels, including a fundraising blast from media watchdog FreePress.net, to raise the money from outside  the corporate world.

With 42,600 Google search results for “reel grrls” comcast as of Monday when I’m actually writing this, Comcast’s PR is clearly taking a hit.One it could have avoided completely by not doing something stupid.

Want to help? Here’s the link to donate.

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Even though I’ve been in favor of legalizing marijuana since the 1970s and have been in the environmental movement  just as long, it never occurred to me that the continuing prohibition on pot actually has negative consequences for the environment.

But this fascinating article shows a number of negative environmental effects from the prohibition, ranging from highly toxic pesticides used both by growers and by law enforcement authorities on down to greater energy usage because the plants are often grown indoors and therefore need artificial light. If I counted right, the article offers six environmental benefits of legalizing pot. Who would’ve thunk it?

What are the other arguments that convinced me decades ago that pot should be legal? Here are two different choices that list a few of the main reasons to legalize marijuana, in some depth (the first, and I think better-argued one, is from High Times, the second is from the advocacy group Norml. And here’s a brief list of 101 reasons to legalize pot, some a bit tongue-in-cheek.

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Last year, I set myself up with Cinchcast: a nifty free service that lets you record anything and post it. In the beginning, I was recording my blog posts.

But I’ve gotten lazy. I haven’t made a new Cinch since late November. Then, thanks to this page of tips on repurposing content (mine is #10, BTW), I discovered Odiogo.com, which automatically records every blog post (it even went back several weeks when I set it up). And then it feeds in to iTunes and other  good streams. Even offers a revenue share on ads.

Odiogo promises bloggers “’Near-human’ quality text-to-speech.” Well, maybe if your idea of human speech is some very nervous person reading a presentation in a near-monotone. It’s got a long way to go before it sounds human to me.

But then again, I know people who read books on their phones. So the quality isn’t great, but it’s there and I don’t have to do anything. I’ll still try to be better about Cinching, but at least those who prefer to consume my blog in audio don’t have to wait for me to remember to record.

I invite you to compare for yourself. Links to both my Cinchast page and my Odiogo page are in this blog post.

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Where have I been all week? Researching and writing a new introduction for a book I originally wrote in 1979 (and which in turn was based on a book published by my co-authors in 1969.

Following the disaster at the Fukushima nuclear reactors in Japan, the Japanese publisher decided to bring my ancient book on why nuclear power makes no sense back into print. And the publisher contracted last Friday (one week ago) for a new introduction. My deadline wasn’t until the end of the month, but next week, I’m at a book-industry trade show.

So I shoved a lot of other stuff aside and got it done. It’s a piece of writing I can be proud of, that shows why nuclear makes even less sense today than it did back then (because alternative technologies have improved so much). It makes a strong case against nuclear not only on health and safety grounds, not only about the inability to safely store highly toxic waste for many millennia, but also on economic grounds (a case we hear far too little about).

The publisher gave me a maximum word length of 3500 words; I turned in 3499, not counting the 26 footnotes, many of which came from pro-nuclear sources.

I love coming in early with clean copy that meets the specifications, and I love that I was able to negotiate a much better arrangement than what was originally proposed. And I love letting the supporters of this inane technology demonstrate for me why it should be abandoned.

I’ll try to post an entry or two in the next couple of days before I go away again, and then be back on track the week of May 30.

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It’s been a great discussion the past few days about whether and when it makes sense to work with companies that don’t share your values. I promised to add my own views after we’d gotten some comments, and thus, this post—which I wrote before receiving any of the comments, but chose to hold back on posting:

Here’s my take, as a long-time peace/environmental activist who also writes about how to leverage social change through business. You have these options:
1. Be a purist and refuse any tainted money or tainted partnerships, defining taint to mean that the company is in some way involved in things you disagree with.

2. “Separation of powers,” where you will work with a company that has dirty hands, but only work on the clean-hands aspects of that company.

3. Use the partnership to actively push the company toward more progressive stances, and eventually to abandon the actions that caused you to look askance in the first place.

I’ve evolved on this issue over time. In the 70s, I’m pretty sure I’d have been a #1. And been out in the streets with the protestors. But that was before I saw how the business world can not only change itself, but become a fulcrum for change in the wider society. These days, I’m at least a #2 and when possible, a #3. I’m even in dialogue with an outfit that does seminars for utility companies—and I told them I would not assist with anything that promoted nuclear (and if they hire me to present, I will definitely be using my bully pulpit to push the #3-style agenda to the utilities attending the conference).

But I do think there might be companies (or governments) whose philosophy is so opposed to mine that I would still be a number 1, still refuse to get my hands dirty.

I also recognize that sustainability is a path, and we are all somewhere on the path. I am not sure you could find a person who is living 100% sustainably. Even my very self-sufficient 90-year-old friend who lives in a mountaintop cabin she and her late husband built themselves, with no electricity or running water, grows most of her own food, and keeps her income below the taxable level—creates carbon emissions with her woodstove.

I think a great example is Walmart. I don’t choose to shop there, because I oppose its policies on labor issues, community development impact, predatory pricing, and a host of other areas. At the same time, I have publicly lauded Walmart, many times, for its groundbreaking, deep, systemic attention to sustainability. And I point out that Walmart is not a company of tree-huggers, but of executives looking to maximize profit. I’m willing to publicly praise Walmart’s ability make and save boatloads of money through enormous initiatives to use less energy and to introduce organic foods/green products to customers who would *never* set foot in a Whole Foods–even while choosing to put my own shopping dollars elsewhere.

I discuss this kind of conundrum a bit in my latest book, Guerrilla Marketing Goes Green.

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Acording to no less a source than London’s well-respected Financial Times, Facebook has admitted hiring a PR agency to spread stories questioning Google’s privacy policies.

I’m no fan of Google’s approach to privacy, and one of the reasons I still keep Eudora, my “throwback” e-mail system where the e-mail resides on my own hard drive, is that I don’t particularly want Google to have access to my outbox (I do filter some incoming mail through GMail). However, I’ve never particularly trusted Facebook on that score either. I simply stick to a policy that assumes anything I post anywhere is public knowledge, and I try to not post anything, anywhere, that would come back to bite me. Fortunately, I live a pretty transparent and ethical life, and I don’t really have much to worry about. And I’ve never been afraid to be controversial, or to be “ahead of my time.”

I’m also willing to stand up for what’s right. If Facebook chooses to “get even” with me for expressing outrage over this action, and suspends my account, so be it. I managed to live my first 50 years without any help from Facebook. At 54, I could live another 50 years without it if I had to.

Nonetheless, I am deeply appalled. Don’t we have anything better to do than to take our opponents down? I’m much more a believer in cooperating with our competitors (something I discuss extensively in my latest book, Guerrilla Marketing Goes Green). And if you are going to attack your competitors, at least have the decency to do it out in the open. This kind of smear campaign is what I expect from the lunatic fringe that has hijacked the US Republican Party, not from a company that has built its entire business model on cultivating surprisingly deep openness among its users.

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On one of the green discussion groups, someone raised the question whether it’s appropriate to work with a company whose mission is at odds with your values—on the parts where your values intersect. So, for example, would a pacifist environmentalist work with a military contractor on a sustainability project?

The discussion came out of this New York Times article about the conflict between green purists and green pragmatists about working with military contractor Lockheed Martin.

I have a very definite opinion on this, and will post it over the weekend—but I’d like to see what others think. Will you please post a comment, below?

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Does BP actually HAVE a working PR department? The latest bonehead self-inflicted assault on the company image was to prevent five Gulf residents, holding legitimate proxies, from entering the annual shareholder meeting they’d traveled all the way to London to attend.

This on top of the news that the company is suing the other companies involved in construction of the exploded rig for a combined $40 billion; BP has paid out about $4 billion in claims.

Boy am I glad I don’t have the job of making them look good to an increasingly skeptical public.

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30 years ago, Dina and I marched in the first-ever Gay Rights march in Northampton, Massachusetts. Organized by a very political—you could even call them militant—group called Gay And Lesbian Activists, the event drew about 500 people. We were proud and defiant in a society where being gay or lesbian was so threatening that some of the marchers wore paper bags over their heads to protect their identities and avoid reprisals. The speeches were all about claiming our place in a rejecting society.

Back then, there was a large contingent of counterdemonstrators from the local Baptist church, shouting slogans and carrying signs that today would be considered hate speech.

A few months later, some prominent lesbians in town received a series of threatening phone calls, and went to the police. A group of activists demanded and received a meeting with public officials. We pressed the mayor for a statement condemning the harassment. He waffled for quite some time until the District Attorney, who’d been quietly watching, said “I’ll give you a statement.” Once he had the political cover of the DA, the mayor quickly agreed as well. And later, the harasser was actually found, tried, and convicted. Yet, shortly after the second annual march, a City Councilor ran unopposed for re-election on a platform of stopping the Gay Rights march. (When his term was up two years later and he still had no opposition, I ran against him. He won that year and was defeated by another progressive two years later.)

Fast-forward to 2011: yesterday’s 30th annual parade, now officially called the “Noho Pride LGBT [lesbian, gay, bisexual, transgender] Parade and Pride Event” and organized by a group called Noho Pride. The parade stretched for blocks and moved down Main Street to a cheering throng of some 15,000, lining not only both sidewalks but also the midline of our very wide boulevard.

Spectators applaud the Forbes Library contingent, #Nohopride 2011
Spectators applaud the Forbes Library contingent, #Nohopride 2011

Contingents included students, teachers, and parents from several elementary and high schools…dozens of churches…our local public library, where I and several other writers marched along with the director, assistant director, and a couple of the trustees…and a number of prominent politicians including both mayoral candidates (one gay, one not), Northampton’s State Representative Peter Kokot, and a candidate for US Senate who actually took a booth.

Vendors at the rally site included banks, home improvement contractors, and other very mainstream businesses. There was almost no political content, although there was a large tent for activist organizations, and the tent was crowded.

One of the local newspapers described the scene:

The atmosphere was a jubilant one – with hula-hoopers, a group doing intricate formations with shopping carts, drag queens, Rocky Horror Picture Show actors, the Raging Grannies, and countless school groups, some chanting “five, six, seven, eight, don’t assume your kids are straight.”

In the intervening years, a lot has happened in the queer community around Northampton, including national press in the early 1990s in the National Enquirer (which dubbed it Lesbianville USA) and the TV program 20/20. Several openly gay or lesbian politicians have won their races, including Northampton’s openly lesbian mayor, Clare Higgins, who is finishing up her sixth two-year term—longer than anyone else has ever held the post. Same-sex marriage has been legal for years. You have to look really hard to find someone who isn’t aware of same-sex couples in their places of worship, their workplaces, or their circle of friends.

And the Pride event has gone from a defiant statement of our rights to a festive, touristy celebration of culture. So much so that the organizers were publicly criticized by a group of activists including at least two who were there from the beginning, for squeezing the politics of change out of the event.

To me, while I recognize the validity and sincerity of those complaints, that we can now party out tells me that yes, we are making huge progress in this area, among others.

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