Another “Hiring Unemployables” Success Story

Hiring fair picture. U.S. Army photo by Bryan Williams, licensed under Creative Commons
Hiring fair. U.S. Army photo by Bryan Williams, licensed under Creative Commons

I’ve long been an advocate of hiring practices that give a leg up to those who don’t have a stable or steady work history. In fact, my most recent newsletter (published less than two weeks ago) highlights a company that pioneered this and now consults with other companies on how to implement open hiring. That article focuses on the positive bottom-line benefits their clients experience as they hire “unemployables.”

Today, I stumbled onto another great  example: a company whose products are deliberately eco-friendly, allowing reuse of old rubber and keeping thousands of pounds out of landfills (or worse, incinerators)–and whose workforce is roughly half ex-cons–with great results. Rather than paraphrase, I invite you to read the original article (the link is in this paragraph).

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A lifelong activist, profitability and marketing specialist Shel Horowitz’s mission is to fix crises like hunger, poverty, racism, war, and catastrophic climate change—by showing the business world how fixing them can make a profit. An author, international speaker, and TEDx Talker, his award-winning 10th book, Guerrilla Marketing to Heal the World, lays out a blueprint for creating and MARKETING those profitable change-making products and services. He is happy to help you craft your messaging and develop profit strategies. Learn more (and download excerpts from the book) at http://goingbeyondsustainability.com