Take a Moment to Celebrate! We Saved the Soul of the US
Wow, just wow! Thank you, US voters. Thank you to the thousands of organizers and democracy cheerleaders who have worked their butts off for a year or more to make this happen.
This blue tsunami isn’t just about salvaging the wreckage of an economy that had been the world’s best at the end of Biden’s term. Yes, people are hurting from higher prices, job losses, and stagnant wages. Yes, T has throttled the economy for the people while skimming a lot off the top. But this goes far deeper. T’s own niece Mary put it this way:
“Some Democrats who shall not at the moment be named would have you believe that this election was about affordability. I am not saying it was not also about affordability, but to say that this almost incomprehensible election was only about one thing, in this case the economy, is to miss the point entirely. This election was, I believe, about the soul of America, about who we are and who we refuse to allow ourselves to become. It was a tipping point. It was a massive rebuke. It was a wholesale repudiation of every single thing Donald, the Trump regime, and the Republican Party stand for.” (emphasis added)
I agree. This was an epic battle to save the very soul of our nation. And this repudiation was based in a lot of organizing over a long time. To quote Heather Cox Richardson,
The historic nature of this election cannot be overstated. It is a rejection of Trump, who insisted voters should imagine he was on the ballot. But more than that, it is a rejection of the Republican ideology that has driven American politics since the 1980s: the idea that some people are better than others and have the right to rule…

Trump and appointees like Defense Secretary Pete Hegseth have purged the government of minorities and women and undermined the health and well-being of nonwhite Americans, immigrants, and women. But rather than benefiting regular Americans, those policies have hurt them. And administration leaders have been quite open about their intention of using the government to loot the country for themselves and their cronies.

In their determination to stop Trump and MAGA, Americans came together across the artificial lines that Republicans have exploited for more than a generation to stand against what the nation’s founders would have called tyranny. The rural areas that have made up the backbone of MAGA support joined more Democratic urban areas to elect Democrats. The racial, gender, and cultural divisions Republicans have exploited to stay in power have collapsed in the face of a rising oligarchy.

Even billionaire Elon Musk’s investment of close to half a billion dollars in Republicans in the midterms could not overcome voters’ frustration with a government that works only for the very wealthy. People across the country, organized in No Kings rallies, along overpasses, in webcasts, and in everything from political clubs to knitting communities, have come together to stand against the extraordinary corruption of the Trump regime, to oppose Trump’s rejection of constitutional limits in favor of autocratic power to declare tariffs and start wars, to demand the government address the needs of Americans, and to insist on the rule of law.

WHY We Won—and Where
As I see it, all that organizing, those millions of people showing up for No Kings rallies, those thousands who stood holding banners at busy intersections and on highway overpasses, those tens of thousands of community members who gave support to their immigrant neighbors in a hundred different ways when their cities were invaded by our own government, those who wrote letters to the editor or took the microphone at a street demo or knocked on doors and wrote postcards to get out the vote—all of that gave a neighbor’s face to the resistance—and gave strength to those who hadn’t felt comfortable resisting publicly to at least get out and vote. It was an effective counter to the narrative in the mainstream media that we were powerless.
It proved that no matter how hopeless and powerless we might feel, there’s always something we can do.
Yes, we lost a few races that we were counting on. But we gained so much more, and we gained a lot of it in places like Texas, Iowa, Kansas—which hadn’t sent a Democrat to the Senate in 94 years—and the Carolinas. And we got the happy proof that T’s gerrymanders backfired, as did the racist/misogynistic campaigns of people like Mike Rogers and Vivek Ramaswami backfired big time. Who would have ever predicted that a Mississippi US Senate seat would be essentially a draw (no winner called as of this writing)? Who would have predicted the huge margins of victory for the candidates who faced those onslaughts? (El Sayed was up over Rogers by 7 points, while Amy Acton beat Ramaswami by nearly 8.)
Immediate Shifts Need to Happen
But our work isn’t done! The next steps are to:
  1. Make sure that the Democrats understand that they need to exercise the mandate they just got in the firm repudiation of trumpism to make sure a power-mad would-be dictator can never grab so much power, use the office for personal wealth, and trample so many human rights ever again. Among other things, we need to hold the perpetrators responsible, clean out the incompetents in the Cabinet, and find some way to hold T legally and financially responsible for the abuse of taxpayer dollars, the open bribery and corruption, the destruction of government property without permission, and all the rest of it.
  2. Build the floor back up to support all those who’ve suffered so egregiously under the current regime. We need to undo all the harm created by ICE, DOGE, and the gutting of agencies like OSHA, EPA, and even the DOJ that he turned into his personal vindictiveness machine. We need well-paying jobs that can support a family, housing that people can afford, protections from harassment, energy improvements that lower carbon footprint AND utility/fuel bills at the same time…
  3. Rebuild the shattered alliances with our allies around the world, and put an immediate stop to the enablement of dictators and thugs like Putin, Netanyahu, Bukele, and the rest.
For that reason, I support finding a much stronger Speaker of the House and Senate Majority Leader than Hakeem Jeffries and Chuck Schumer. While I respect them both and think they’re well-intentioned, Jeffries, 56, is very much in the tradition of those a generation older who’ve been afraid to take true progressive stands—and unwilling to match action to their rhetoric. And Schumer, 75, is not only part of that older generation that has supported the Democratic Party’s turn away from its labor roots toward its corporate funders, but has been a leader in that effort.
It’s not a coincidence that the pro-Netanyahu organizations (including AIPAC, which has been a consistent apologist for Netanyahu’s worst extremism) have donated $1,1495,512 to Jeffries and $411,980 to Schumer. Jeffries also gets money from a mortgage banking  association and private equity/investment management megafirm Blackstone. Schumer’s top 5 corporate contributors include managed care and pharma companies, Nasdaq (the stock market for new companies and especially tech), and a multi-player game company. This cycle, Jeffries also raised $12.7 million from unspecified individual donors out of $17mm total, while Schumer raised “only” $680k from individuals out of a total $1.2mm.
The Bigger Picture, The Longer Struggle
Getting out from under the thumbs of the oligarchs and major donors is part of a larger process that might include:
  • Embracing the issues of class, identity, environment—but in ways that speak to inclusiveness for ALL and that don’t burn bridges with cultural centrists, that elevate people across all classes, colors, genders, ages, etc. The party has some great models for this, among them Alexandria Ocasio-Cortez and Bernie Sanders. Yes, I know, Bernie’s actually not in the Democratic Party—but there’s a fair chance he could have won the 2016 election if the party hadn’t put not just a finger but an entire fist on the scale—because his campaign energized a lot of folks who don’t always participate, because the people were so desperate for change that many defected from Bernie to T, and because HRC ran an entitled, elitist, warmongering campaign that didn’t make space for working-class folks and progressives—and I say this as someone who knocked on doors for her.
  • Building—and beginning to carry out—an economic platform that sees housing and healthcare as basic human rights, sets the minimum wage high enough to live on, subsidizes college and public transit, and provides a good safety net for those unable to work—funded by measures such as a millionaires’ tax, cutting fat from the military budget, and ending government subsidies for industries that cause more harm than good. Maybe a slogan like “If [name of country] can afford guaranteed housing, health care, and education, surely we can too.”
  • Transforming our energy and resource use patterns to slash our carbon footprint, provide full employment, and lower our costs (all of which is possible at the same time if approached systemically)—and maybe even cut the work week to 30 hours so there are enough jobs to go around.

In short, we are at a transformational moment. The potential for sweeping change to benefit ordinary people is greater than it’s been since FDR. If we can seize this moment, turn the Democratic Party into a force that benefits the whole society, and finally banish hunger, poverty, homelessness, all types of othering, environmental destruction, and even war and catastrophic climaechange to “the dustbin of history,” we can build a permanent, lasting society that works for the good of all of us (including the nonhumans).

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Responding to something I posted on Facebook saying the US “has signed a colonialist and exploitative agreement with Venezuela on oil rights (an unsurprising outcome after the US coup against that country some months back),” someone responded, “Yeah, let’s have China control Venezuelan oil.”

This is how I answered:

I’ve got a better idea. How about we let VENEZUELA control Venezuelan oil. And while we’re at it, support the democratic elements in Venezuelan politics (who are not a part of the new T-backed government). And simultaneously with that, let’s get serious already, 40 years behind when we should have, about switching to fully renewable green energy. We have the technology. We know the benefits. And we sure as heck have the sun, wind, and water.

I didn’t get into the weeds about the Venezuelan pro-democracy movement. It’s enough to know it exists and has been heavily repressed by the last several Venezuelan presidents.

But this isn’t the whole story. The comment from this other person reflects a mindset that I find disturbing. If you follow the thinking implicit in that post, it says that the US should control all the important resources in the world.

Historically, most economic or political empires (and in the last 500+ years, especially the US and our European allies) have been exploiters and colonializers of resources that should be under the control of the Indigenous people whose land they’re on—and when our control is questioned, we go to war. Every modern war, and many ancient ones going back at least to Biblical times, is based on wanting resources someone else claims or protecting resources someone else wants. The ethnic and religious cloaks these struggles might be wrapped in don’t change that underlying reality.

In 2026, we are even seeing our own president blowing up decades long alliances that have kept a fragile peace in Europe and North America, because he wants the resources of places like Venezuela, Canada, and Greenland. But in 2026, we are old enough to know better. Diplomacy-based peace and stability are hard to obtain and easy to lose. But the past 80 years have shown they are indeed possible and can spread to other corners of the world—not by force, but by the power of example.

It will take decades to undo the damage T has inflicted, to create better safeguards against authoritarianism here in the US, and to rebuild the shattered trust of the US around the world. It’s difficult—but it’s doable.

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Today, I spent two hours with my heartstrings tugged at a concert of the Jerusalem Youth Chorus—where Palestinian teens and 20-somethings from East Jerusalem sing—and compose—together with their Israeli Jewish counterparts from West Jerusalem. In June 2014 (a time of relative peace), I attended an equally moving concert in the Galilee (northern Israel) by Diwan Saz, a modern combo whose performers that night included a 10-year-old Bedouin boy (with a gorgeous voice) and a Chassidic rabbi, among others.
Those hopeful events seem far away an out of reach as we mourn the tragic and avoidable loss of over 4000 lives on both sides this month.
We have to somehow prevent even greater losses of life—and to reset!
Ultraorthodox Jews protest in London for Palestinian rights. Photo by Alisdare Hickson from Woolwich, United Kingdom, CC BY-SA 2.0, via Wikimedia Commons
Ultraorthodox Jews protest in London for Palestinian rights. Photo by Alisdare Hickson from Woolwich, United Kingdom, CC BY-SA 2.0, via Wikimedia Commons
Let’s start with some points I hope everyone can agree on:
  1. Innocent people have been killed and hurt for decades, and nothing will bring them back
  2. The violence has not worked, no matter who commits it
  3. Both Arabs and Jews have claims on the land going back thousands of years
  4. They also claim common ancestry with both honoring a heritage that started with Abraham. They eat very similar foods, speak languages with many cognates, and have both had to adapt to the harsh desert that surrounds them.
  5. It is long past time to find a workable solution
From that very rudimentary framework, could we perhaps evolve to:
  1. We all are carrying deep hurts. An eye for an eye doesn’t just leave everyone blind, because it will eventually leap from eyes to other things. So an eye for an eye, ultimately, leaves no one standing. Can we accept not only that the past is filled with violence, cruelty, and the spewing of hatred/dehumanization—but that all sides would benefit from moving past this?
  2. Can we look to the world for other examples of long-standing hostility and violence transforming into something better—such as the Truth and Reconciliation process in South Africa and Sierra Leone and the peace process in Northern Ireland?
  3. Can we finally break the cycles of fear, hatred, and grief that seem to lock everyone into ever-deeper and more destructive cycles of violence?
  4. Can the barriers—both physical and psychological—between the two cultures be removed so that Israelis and Palestinians who are kept apart by laws and physical barricades learn to work, play, and live together; there already are several small projects that are a great start, such as:
  • Neve Shalom/Wahat as-Salam, a cooperative multicultural village;
  • Numerous other musical collaborations, including  Daniel Barenboim and Edward Said’s West-Eastern Divan Orchestra and many lesser-known ensembles;
  • Combatants for Peace, which presents touring programs featuring one person who fought in the Israeli army and another who was involved in the Palestinian resistance, now working together for peace despite some of them experiencing injuries, imprisonment, and all of them mourning the loss of friends and family members in the conflict

It takes great courage to organize for peace when the leaders of both communities feed their population an unending diet of hatred for the other side. In the Middle East and around the world, many people have been killed for trying to make peace.

I have visited Israel and Palestine twice and have family and friends (both Palestinian and Israeli) in both  Israel and Palestine (in the West Bank). I’ve stayed in the homes and hotels of Palestinians, with a Chassidic family, in a Druze village, a Transcendental Meditation village, a kibbutz, and an Israeli settler community on the West Bank. I’ve met with a blogger in Ramallah and with leaders of several Israeli peace organizations. I’ve also participated in Middle East peace groups in the US going back to the early 1980s. The vast majority I’ve talked to over the years, no matter what their ethnic or religious heritage, just want peace. The governments are not giving it to them. Surely there are better ways to solve things than yet another war in a long and brutal series of wars!
Perhaps we can take our cue from songwriter Nerissa Nields, who answers the old labor union song “Which Side Are You On? with “The world says ‘you can figure it out. Haven’t you noticed I’m round?‘”
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Chris Brogan borrowed an idea from James Altucher: “Write a list of ten things every day. They can be 10 anythings. Ten terrible dates. Ten places to visit. Ten desserts I want to eat this year. Whatever.”

I won’t commit to making a list daily, but I was inspired to create these two after reading Chris’s post (which includes several samples of his own lists).

 

World Issues
  1. Help figure out how the 30-40% of food that’s wasted can instead be rechanneled to feed those who are starving–and help that get implemented (perhaps this is a place I can target my speaking; see Personal Goal #2, below)
  2. Help amplify the voices of those better qualified than I am to show countries how to solve disputes without going to war
  3. Help build more bridges between/among Left and Right/”woke” and “non-woke”/Muslims and Jews and Christians, etc.
  4. Corollary #1 to #3: Explore and amplify alternatives to counterproductive communication styles: calling-in instead of calling out, respect and listening while searching for common ground instead of shaming
  5. Corollary #2 to #3: Help people to understand that they are not stuck–that just because they have been caught in bad patterns doesn’t mean they are trapped there forever
  6. Continue to demonstrate that baking environmental and social justice directly into companies’ products, services, and mindsets can be highly profitable–find ways for this idea to gain much more traction in the mainstream business world (without having to join that world)
  7. Expose more companies to principles such as biomimicry, multiple function, and circular economy so that they can better understand the financial benefits of deep reimagining, deep re-invention, and regenerativity
  8. Show companies that solving these big problems while increasing profitability requires a mixture of Great Leaps and Kaizen, different in different situations–and that they can do both at once
  9. Corollary to #5: Bring the holistic and systemic analysis that helps determine the right solutions in the right situations, and recommend implementation strategies
  10. Help change mindsets from despair to active, participatory hope: helping everyone I meet understand that he/she/they have the power to effect meaningful change, in their own lives AND in the wider world. Show how ordinary people (usually working with others) have created movements that changed history.
Personal Issues
  1. Probe, discover, and overcome whatever internal barriers are still preventing me from achieving at a higher level–both in terms of impact and revenue–made good progress on this but clearly still have work to do
  2. Book more speaking gigs that pay a fee, whether virtual or live-stage or hybrid–especially international speaking that allows me to explore more parts of the world
  3. Land two or three new long-term consulting clients in the profitable social/environmental justice part of my business
  4. Find steady, decently-paying markets for articles or other types of content, as I had before
  5. Create the right offer for more readers/viewers/listeners to engage with me and come into my orbit
  6. Implement more of the enormous amount of good advice I’ve been given over the past few years
  7. Pick one of the several projects I’ve been tossing around, start it and run it: launch the retreat, the course, the pay-to-participate mastermind/mentoring group OR (not and) the resume-method licensing program
  8. Address issues of fatigue and focus, including lack of motivation, lack of follow-through, and more
  9. Keep up with the torrent of email, LI and FB messages, etc. and figure out a way to spot and respond to the important ones
  10. Continue to be a force in my grandson’s life, even if his parents move out of the area

 

And what are yours?

Please feel welcome to comment with some of your own goal lists. You don’t need ten things. Even one or two. And yes, you can share a whole list of ten if you want to. Just keep in mind that comments will be moderated and abusive or spammy ones will be removed.

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One of Seth Godin’s recent posts was a fascinating look at framing problems. He cited nine factors that make it easier to address them.

Seth Godin. Photo by Jill Greenberg. Courtesy of Seth Godin.
Seth Godin. Photo by Jill Greenberg. Courtesy of Seth Godin.

Riffing on two of the nine, I wrote him this letter (I’ve done some minor editing for clarification since sending it to him):

Non-chronic–rationalization is our specialty, and the reason we learn to rationalize is so that we don’t go insane when faced with long-term, persistent issues. We bargain them down the priority list.  

Solvable–see that earlier riff about rationalization and chronic problems. If a problem doesn’t seem solvable, we’re a lot less likely to stake our attention on it.

Maybe this is one key to why I haven’t yet really made a full transition to marketing myself as a consultant at the intersection of profitability and solving *chronic* problems such as hunger, poverty, war, and catastrophic climate change. I have done some messaging on these problems being solvable even though they are millennia-chronic, other than climate change, which is only 200 years old as a major problem. But maybe they still feel too big and scary for most people to see themselves as part of the solution. 
And yet, in our brief lifetimes…

A lot of the progress is very recent, and I think much of the credit goes to the eight UN Millennium Development Goals (adopted in 2000) and their successors, the  17 UN Sustainable Development Goals (SDGs) (adopted in 2015),

So here’s the question: What advice would you give me in marketing my consulting, speaking, and writing to a population that is so shut down about solving these massive problems that they don’t see the progress we’re actually making? (And may I quote your answer in the blog?)

Shel Horowitz – “The Transformpreneur”(sm)

<End of my letter to Seth>

I got back a one-sentence reply agreeing that we’re making progress and noting that the progress happens more easily when we tell those stories.

So, here’s your opportunity to go where Seth doesn’t go. Let’s get a nice discussion going on how we can convince people that we can–and should–solve long-term, systemic, chronic problems. Please leave your comments.

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Social-good products like this solar-powered LED lamp make a difference AND a profit
Social-good products like this solar-powered LED lamp make a difference AND a profit

Too often, businesses think of sustainability as a “have to” instead of a “delighted to.” Let’s change that attitude! Here are three among many reasons why business leaders should be thrilled to embrace deep sustainability:

  1. The powerful business case. More and more stakeholders are demanding that the companies they patronize address wider environmental and social issues; those who fail to do this are starting to lose market share. Not only that, but going green the RIGHT way can substantially lower costs of energy, raw materials, and other goods while building in customer loyalty and tolerance for higher prices. To say it another way, greening your company can significantly up profitability! Companies in the Fortune 500 figured this out some years ago. Pretty much all of them have sustainability departments (under various names) and have made huge progress in the past decade. Of course, we still have a long way to go. But many smaller companies are resistant. Because they see expenses, not income streams, they dig in with their old, inefficient ways. But certainly, the low-hanging fruit–taking the steps with quick payback–increases profitability directly, by raising income and lowering costs.
  2. The ability to market sustainable goods, services, and processes to three different types of consumer: the Deep Green, who makes purchasing decisions contingent on social responsibility; the Lazy Green, who will do the right thing if it’s convenient; and the Nongreen, who is indifferent or even hostile to a sustainability agenda, but who will happily buy green products and services if they are positioned as superior (more comfortable, more durable, less toxic, etc.). Of course, these three kinds of customers need three different sets of marketing messages–something many green companies don’t understand, and thus leave a lot of money on the table.
  3. The power of business to go beyond sustainability—to regenerativity. To actually make things better: identify/create/market *profitable* offerings that turn hunger and poverty into abundance, war into peace, and catastrophic climate change into planetary balance. Lifting people out of poverty (and creating new markets), ending war, solving climate change as ways to make money: how cool is that?

I’ve spent the last several years studying this trend and have written an award-winning book, Guerrilla Marketing to Heal the World, that shows how in detail. It’s been endorsed by over 50 business and environmental leaders, including Seth Godin and Chicken Soup for the Soul’s Jack Canfield. You can learn more at the Guerrilla Marketing to Heal the World page at GoingBeyondSustainability.com (I think it’s by far the best of my 10 books, several of which have won awards or been translated and republished in other countries).Facebooktwitterpinterestlinkedinmail

Someone asked on Quora whether 40 was too old to start a business. Once I was done laughing, this is how I answered:

Fireboard decorated by Grandma Moses, 1918. Courtesy Wikipedia.
Fireboard decorated by Grandma Moses, 1918. Courtesy Wikipedia.

One of the US’s most famous painters, Grandma Moses, started painting at 77 and made it her career at 78. I’ve known dozens of people who started a business after working in the corporate world for decade. And when I was a paid organizer for the Gray Panthers in my early 20s, my chapter leader was a 75-year-old fireball who had taken up yoga and become a vegetarian at age 70. It is only your own thinking that is holding you back.

But start small, keep another income stream, and test the waters. Make your business viable—and make sure you like it—before you saw off the bridge. Expect to flounder for a year or two as you figure out the intersections of your skills and interests with what the market wants.

I stated my business at 24 after several failures over the previous several years, expecting it to be a part-time thing until I could find a job. Instead, my business kept morphing and getting both more interesting and more successful. I’m now 60 and in the midst of yet another business reinvention. What I do today looks almost nothing like what I did 20 years ago, but the seeds were always there. My latest incarnation is helping businesses turn hunger and poverty into sufficiency, war into peace, and catastrophic climate change into planetary balance—not through guilt and shame but by creating and marketing profitable products and services that address these enormous challenges.Facebooktwitterpinterestlinkedinmail

Why do we continue to let ourselves get bound up in thinking that we can’t do anything about the biggest challenges of our time?

I say in my “Impossible is a Dare” talks that we have enough abundance for all, but big kinks in the distribution—which we can fix. Hunger, poverty, war, and catastrophic climate change are all resource issues. And when we see them that way, they are all fixable.

  • Hunger and poverty about not having enough to cover basic necessities; the resource issues are obvious
  • Wars usually start because of a chain of events that begins with one country’s perception that a different country is taking something that belongs to the first country: land, water, energy sources, minerals, labor ,shipping access,  etc. Even religious and ethnic wars trace back to resource conflicts, if we go deep enough.
  • Catastrophic climate change is a bit different, but it’s still about resources. Instead of being about one country having too much or too little, it’s about using the wrong kinds of resources, or using them in environmentally destructive, socially harmful ways.

In fact, climate solutions require solutions based in abundance. We have to shift from finite, expensive, polluting energy sources such as petroleum products and uranium—whose extraction and refining as well as burning for fuel cause environmental destruction—to infinite, inexpensive, and clean sources such as solar, wind, small-scale hydro, magnetic, geothermal, and designing for conservation, deployed at or near the point of use. When we allow ourselves to think abundantly, problems have a way of turning into solutions. Turn loose the socially conscious, environmentally aware engineers!

When companies start thinking about solutions based in abundance, they have even greater incentive to solve these problems—because they can see the profit in it. But too often, we “should” them with guilt and shame—very ineffective tools. Instead of nagging them about how the world is suffering because of their actions, let’s show them how acting differently can address these problems not out of guilt and shame but in creating and marketing profitable products and services.

The creativity of business can create markets where none existed, using technologies we’ve never harvested. Think about how a small-space indoor vertical garden can provide fresh veggies in urban food deserts…how green lighting options such as solar-powered LEDs that replace toxic and flammable kerosene can better the environment, health, safety, and the local economy all at once…how studying nature’s amazing engineering—”biomimimcry”—can create new products like adhesives modeled after gecko feet or a fuel-sipping plane designed to mimic the most aerodynamic birds.

If you’d like to know more about this, my award-winning 10th book Guerrilla Marketing to Heal the World

Cover of Guerrilla Marketing to Heal the World by Jay Conrad Levinson and Shel Horowitz
Cover of Guerrilla Marketing to Heal the World by Jay Conrad Levinson and Shel Horowitz

offers lots of examples.Facebooktwitterpinterestlinkedinmail

All through the Vietnam era, we used to hear that war was terrible in so many other ways, but good for the economy. It put people to work, it allowed companies facing hardship to find customers, etc. etc.

This was always a misleading argument, as war spending created far fewer jobs than many other categories.

It seems today’s market is much more aware of the potential economic devastation of war. Consider this bit of news:

With the possibility of military action against Syria easing, investors sent the markets soaring to a sharply higher close with the Dow leaping 127 points to 15,191. Nasdaq climbed 22 points to 3729.

Incidentally, money spent on energy efficiency and going green has a much higher rate of return for the economy. Green energy spending creates more jobs, consumer spending, and long-term consumer savings that frees up cash for more spending, while war drives us deeper into debt.Facebooktwitterpinterestlinkedinmail

No War in Syria Candlelight Vigil, Northampton MA 9-9-13
No War in Syria Candlelight Vigil, Northampton MA 9-9-13

Something magical happened at the peace demonstration in Northampton, Massachusetts tonight.

A young man crossed the street to read our signs, and then engaged in dialog with four of us. He told us that he was very ambivalent, because he didn’t want to be seen as supporting chemical weapons. I told him, “I don’t think you’ll find a single one of us [sweeping my hand to indicate the more than 200 demonstrators] in favor of chemical weapons. And it isn’t clear who it was that used the chemical weapons—but it is clear that war will not solve the problem, and will destabilize the region. It doesn’t have to be only two choices: war or no action. There are a lot of other options.”

Another demonstrator talked about the likelihood that Iran and Israel would be drawn into the conflict. And someone else noted, “200,000 people have died in this conflict. I don’t see that chemical weapons are so much worse than landmines as to be worth going to war.” To which the young man replied, “That’s a really good point. I hadn’t thought of it that way before.” No doubt reflecting on our questioner’s age, the fourth demonstrator talked about the likelihood that a new war could reinstate the draft.

I spoke again: “With the possible exception of the former Yugoslavia, I can’t think of a single war after World War II where war solved the problem, and I can think of many where it made it worse. I don’t understand how killing innocent people to protest the killing of innocent people makes any sense.”

At that point, the young man said he had to go meet his friend, but he thanked us for the dialogue and said we’d left him with a lot to think about.

To me, participating in this dialogue and watching a mind open in front of us (not necessarily change, but open) makes it all worthwhile. It is so rare to get immediate feedback that our actions make a difference—but tonight, I and three other people made a difference in thinking of one young man.

Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it’s the only thing that ever has.
—Margaret Mead

In 44 years of participating in political protest, I can count a dozen or so times where I could see instantly that my actions actually mattered. This was one of them. Another was the very first demonstration I ever went to, in 1969 when I was 12. That time, the person who was changed was me.Facebooktwitterpinterestlinkedinmail