Author: Shel Horowitz—Green/Ethical Business Expert
A lifelong activist, profitability and marketing specialist Shel Horowitz’s mission is to fix crises like hunger, poverty, racism, war, and catastrophic climate change—by showing the business world how fixing them can make a profit. An author, international speaker, and TEDx Talker, his award-winning 10th book, Guerrilla Marketing to Heal the World, lays out a blueprint for creating and MARKETING those profitable change-making products and services. He is happy to help you craft your messaging and develop profit strategies. Learn more (and download excerpts from the book) at http://goingbeyondsustainability.com
$2.5 billion is a lot of money even for a self-styled billionaire like the current occupant of the White House. That’s how much he convinced various departments at Deutsche Bank to lend him, according to an NPR Fresh Air interview with David Enrich, New York Times finance editor and author of the forthcoming book, Dark Towers: The Inside Story Of The World’s Most Destructive Bank. The article reveals quite a bit of the psychology of these bankers, as well as of DT himself.
Climate marchers in front of Trump Hotel, Washington DC 4-29-17 (Clamshell Alliance’s spiritual heirs)
It’s even more remarkable because “Don the Con” is not a good credit risk. Even before the New York Times revealed that he squandered and lost $1.17 billion just in the ten years from 1985-94, the banking industry was well aware of DT’s long history of failing to pay back large loans (and his other habit of failing to pay his subcontractors). Yet, DT burned Deutsche Bank several times. When the sourced documents finally go public, things are going to get VERY interesting.
This is one very good argument against siloed businesses, by the way. If these people had only talked to each other, they’d have been at far less risk for the subsequent loans.
The LGBT Pride March in Northampton, Massachusetts has happened every May since 1982. Northampton, an artsy college town on the Connecticut River with a population under 30,000, has mostly been a haven for lesbians and gays (and more recently, for trans, bisexual, and gender-queer folks) for decades–but there were some major bumps along the road, such as the arrest of several gay male Smith College professors in 1960. Another bump occurred in 1983, as you’ll read below. And at one point someone tried to shut down the event because it was too big and the person tried to claim that the town was overwhelmed. But the March marches on.
I marched in the first Northampton Pride March, served on the organizing committee for the following three years (1983-85), and have marched every year I’ve not been traveling except for one year when a friend’s daughter was becoming Bat Mitzvah. I haven’t counted but it’s probably at least 32 of the 38 years.
The first year, there were about 500 of us, many covering their heads with paper bags for fear of retribution—and many others did their best to avoid cameras. We were met with a couple of thousand curious gawkers and maybe 100 very loud, very hostile counterprotestors from the local Baptist church. We considered it an enormous success. The next year, I think we had about 1000, and about 20 counterprotestors.
But later that year, a sitting at-large City Councilor ran for re-election, and won, on a platform of “I will stop the gay rights march.” Also around that same time, lesbian activists started receiving anonymous death threats over the phone. We demanded and received a mass meeting with the then-mayor and county District Attorney, where we demanded a statement condemning the violence. The mayor shilly-shallied around for an hour, until the DA, a quiet guy named Mike Ryan from an old Northampton family and someone with a strong passion for social justice, finally blurted out, “I’ll give you a statement.” Once he had cover from Mike, the mayor agreed as well. Eventually, someone was convicted for the harassing phone calls.
Pride Day kept growing from there, and after a few years, there were no more counterprotestors. In the 1990s, 10-12,000 was fairly typical, if I remember right. Then in the past few years it started to grow much larger.
The first several marches started at Bridge Street School and marched up Main Street to Pulaski Park. Later, as the crowds got too big for that little park, the direction was reversed. For many years now, it starts at a staging area in a big parking lot behind Main Street and heads down Main and Bridge to the 3-County Fairgrounds, which are enormous.
Part of the Elizabeth Warren contingent marches past the Northampton parking garage #Nohopride2019. Photo by Shel Horowitz.
This year, it didn’t even fit into the staging area and spread into several surrounding streets. By the time it reached the Fairgrounds, gathering up so many of the bystanders along the way, it took over an hour and a half for the whole march to pass by.
The Springfield paper estimated 35,000, but I think they were counting the march as it left the staging area. At least 10,000 waited for us along the whole length of Main Street, watched the parade go by, and then joined in. The Gazette said 30-40,000, and I think that higher number is more accurate.
Back in the early 1980s, we were considered curiosities, even in liberal Northampton. Even as recently as 1991, the first publication in the Gazette of a same-sex wedding announcement sparked an outrageous article in the National Enquirer headlined “Lesbianville, USA.”
But for a decade now, the contingents have included dozens of school groups from kindergarten through college, the occasional daycare center, banks, churches and synagogues, real estate agencies, hospitals…every type of business you can think of. People come with their kids, same- or different-sex partners (as usual, I was there with my wife, D. Dina Friedman), grandparents, pets…and homemade or store-bought rainbow apparel.
The first person I saw that I knew this year was Northampton Mayor David Narkewicz, who was officiating a wedding on stage at the rally that followed the march. He didn’t just show up to do his bit, but marched with the rest of us. He posed for a picture but my camera didn’t cooperate. But I snapped this unposed one while he was talking to someone (possibly State Senator Jo Comerford—I couldn’t tell from the back). Holyoke Mayor Alex Morse was also in attendance, as was former Northampton Mayor Mary Clare Higgins. Holyoke City Councilor and staffer for Elizabeth Warren’s presidential run Jossie Valentín organized the Warren contingent.
Those first years were about anger, vulnerability, and claiming our right to be part of the community. Now, it’s a celebration. Much less activism and much more a great big day-long party with the march, the rally, and various dances and cultural events in the evening. The hotels, restaurants, and retail businesses downtown are packed.
This is how far we’ve come! From fringe to totally normal. The legalization of same-sex marriage was certainly a factor in normalizing the LGBT community, but acceptance was permeating through the local culture long before that. I’m convinced that when someone from a conservative culture sits on e.g. a PTA committee with a same-sex parent, and they both realize they want basically the same things for their kids and their community, those barriers break down.
I’m proud that Northampton has been in the vanguard of this movement (a movement I first got involved with in 1973, before I ever heard of Northampton). While I haven’t lived within city borders since 1998 when I moved across the river to Hadley, it’s still my community, I’m there several times a week, and I can see it from the hill behind my house.
I recognize the political difficulties of impeaching with a hostile Senate. Until the Republicans–as they did when Nixon was president–find their outrage, impeachment will fail in the Senate, and removal for incompetence under the 25th Amendment will fail in the Cabinet.
However, what the mainstream Dems continue to ignore is the political cost of NOT impeaching–and the political opportunities in calling out the GOP hypocrisy.
Marching to Impeach the 45th President
Yes, I know: the failed impeachment of Bill Clinton came back to bite the Republicans, hard. But the situation with Bill Clinton is not analogous, because Clinton’s trial was caught up in lying about one incident that had nothing to do with the way he governed, and the whole country knew it was a railroading. This does not excuse Clinton’s consistently icky behavior nor his lying about it–and if the Republicans had been smarter, they would have gone after stuff like the pay-to-play scandal that involved donations to the Clinton’s foundation. That really was a corrupt and impeachable offense. Lying about Lewinsky seems pretty tame by comparison.
But all of those moral guardians who were so quick to impeach back then are strangely silent about a man who stole the election, lied at least 9451 times since taking office (as of April 3, 2019), reeks of financial corruption, has been accused by 20-some women of sexual misbehavior (let’s remember that Clinton’s Lewinsky lie was about a CONSENSUAL act, although the original impeachment investigation that turned up that story came out of allegations of harassment that deserved a full investigation), has no idea how to govern, engages in hate speech constantly, has destroyed important ally relationships, and oh, yes, colluded with at least one foreign government.
How the Democrats Can Capture the Conversation
The Democrats have a moment to seize. This is our time to hammer home the idea that a crooked, venal, incompetent president in service to foreign powers and big corporations has no right to be in office, and the Separation of Powers principle gives Congress a moral obligation to enforce our right to a better government.
Just as Republicans were so quick to pillory Hillary Clinton for using private email servers (just as her Republican AND Democratic predecessors did), beating this message into our heads until it became part of the culture, so the Democrats must make reining in the runaway criminal in the White House part of the culture. And, considering that several key members of the current administration have also used private email servers–and, unlike Hillary, they can’t plead ignorance or precedent–hold these same Republicans accountable for their sudden strange silence when it’s a Republican who gets caught,
John Bonifaz and others have identified at least 10 different categories of impeachable offenses. Any one of these would justify starting impeachment proceedings. All 10 at once make it imperative.
The Democrats have to follow through on that moral obligation. Their messaging needs to focus on such talking points as:
The threat to our democracy, to our very Republic, from a president who is beholden not to the American people but to his corporate pals (Koch Brothers in particular) and foreign governments–not just Russia, but Saudi Arabia and Israel, at least, plus cozying up to dictators in places like North Korea and the Philippines.
The scary parallels between DT’s patterns of speech and action (including his un-American demand for unquestioned loyalty, attacks on the judiciary/press/racial, religious, and cultural minorities, threats of violence, to name just a few) and the dictators who have risen as our enemies: Hitler, Stalin, Mussolini, Saddam Hussein–and thus, our patriotic duty to remove this man from power before he turns the country into a fascist dictatorship (interestingly, in researching these connections, I came across DT’s repeated passionate defense of Saddam and Libyan strongman Kadhafi during the 2016 campaign)–much as he has continued to defend other of dictators, including Putin, Duterte, and Kim Jong Un, among others.
The wisdom of our Founding Fathers in spelling out a process to determine whether a president has acted illegally, and removing that president from office if found guilty, right in the Constitution
Their responsibility and duty as members of Congress to the American people to protect us from these numerous criminal behaviors by upholding the Constitution
This could build on the momentum of 2018 and give people reasons to vote FOR Democrats, rather than simply against DT or Republicans in general. This is the sort of issue that can turn someone into a lifetime supporter.
Consequences of Failing to Act
OK, those are the positive motivators. Now, let’s look at the baggage Democrats will carry if they continue to let DT get away with the rampant criminality and incompetence:
Far too many progressives will sit out the 2020 election, feeling that the Democrats are just “Republican Lite.” (Yes, I’m intentionally using the low-calorie, low-substance advertising non-word, instead of “Light”.)
Democrats lose the moral high ground and lose momentum, maybe even find themselves facing a serious third-party challenge that would culminate in DT’s re-election (since we don’t have Ranked-Choice Voting in national elections in the US). This would likely hand DT a majority in the house again and set progressive politics back years, even as the climate clock is ticking.
The message to the Republicans will be “we don’t care enough to engage you over these crimes. Go and do whatever evil you want.”
Especially if re-elected, DT will be emboldened to do even more criminal acts, encourage even more race and ethnic divisiveness, stock the courts with even more extremist judges, roll back environmental and human rights protections even faster, follow the footsteps of those dictators even more closely.
The message the Democrats must put forth is that we do care, we will hold him accountable, and we will keep the promises we made to represent everyone in the district. To get there, we progressives need to create a scenario where the Democrats see both the need to remove DT, hold him accountable for both his criminal behavior and his disastrous policies, and undo as much as possible of his anti-life, Profit Uber Alles legacy–and see the consequences to their careers and their party, as well as to the Constitution and the governed, if they fail to act.
What other issues come up, and how to we address them? Let’s start TALKING! I’d love to see some serious discussion of the merits or issues. And it would be great if some politicians join the discussion.
Seth Godin. Photo by Jill Greenberg. Courtesy of Seth Godin.
Riffing on two of the nine, I wrote him this letter (I’ve done some minor editing for clarification since sending it to him):
Non-chronic–rationalization is our specialty, and the reason we learn to rationalize is so that we don’t go insane when faced with long-term, persistent issues. We bargain them down the priority list.
Solvable–see that earlier riff about rationalization and chronic problems. If a problem doesn’t seem solvable, we’re a lot less likely to stake our attention on it.
Maybe this is one key to why I haven’t yet really made a full transition to marketing myself as a consultant at the intersection of profitability and solving *chronic* problems such as hunger, poverty, war, and catastrophic climate change. I have done some messaging on these problems being solvable even though they are millennia-chronic, other than climate change, which is only 200 years old as a major problem. But maybe they still feel too big and scary for most people to see themselves as part of the solution. And yet, in our brief lifetimes…
Legalized apartheid was eliminated in South Africa, Zimbabwe, and the American South. Discrimination still exists, of course, but the brutal government repression and the harsh laws are gone.
So here’s the question: What advice would you give me in marketing my consulting, speaking, and writing to a population that is so shut down about solving these massive problems that they don’t see the progress we’re actually making? (And may I quote your answer in the blog?)
Shel Horowitz – “The Transformpreneur”(sm)
<End of my letter to Seth>
I got back a one-sentence reply agreeing that we’re making progress and noting that the progress happens more easily when we tell those stories.
So, here’s your opportunity to go where Seth doesn’t go. Let’s get a nice discussion going on how we can convince people that we can–and should–solve long-term, systemic, chronic problems. Please leave your comments.
Effigy of “the Donald,” photographed by Shel Horowitz at the Climate March, April 2017, Washington, DC
Just for the record, I am a Jew and I was not offended by her tweet “It’s all about the Benjamins,” about AIPAC’s support for the Israeli government and its frequent mistreatment of its minorities. Criticism of Israel, or of Israeli influence in US politics, is not antisemitism any more than criticism of any US president is antiamericanism. However, I can see where some people would read into it a “trope” that reinforces stereotypes. I don’t agree with them, but I see their point—and so does Rep. Omar, who apologized quickly and meaningfully.
So here’s my question to Donald: If you think Omar should resign over a single ambiguous remark, why haven’t you resigned after a lifetime of hate speech?
Have you thought about investing in solar energy? Perhaps you want to consider solar but just haven’t had the time to sort out your options. Or perhaps you began looking into solar only to face confusing choices and unanswered questions.
You are not alone. Some homes are perfectly suited for solar energy and yet the homeowner hasn’t yet made the switch. Up until now, homeowners felt okay waiting… for “better technology” or “lower prices”, or simply avoided thinking about it at all. But now, with solar panels appearing on one neighbor’s home after another, with neighbors bragging about saving energy and money, and with rumors about the phasing out of tax credits and incentives, they (and you) might wonder: is it too late?
You can stop worrying today… it is not too late to go solar and it is easier than you might think. In this book, award-winning renewable energy expert Denise Rushing shows you how to say goodbye to ever-increasing utility power costs… and go solar with confidence!
This book is a good fit for you if… • You wonder if you should make the switch to solar energy; • You definitely don’t want to create complexity, headaches or hassle for you or your family; • You worry that solar incentives are gone, that the advantageous utility solar rates are in the past and wonder if solar is still worth it economically; • You want to save money on your electricity bill and add thousands of dollars in value to your home and wonder if solar can help you do that; • You want to do what is right for the environment, but worry about making the wrong choice; • You wonder if solar energy is right for your situation; • You want to know how to go solar with ease and confidence. Today, switching from expensive, dirty, utility power to clean, renewable, solar energy is easier and more economical than ever before. Go Solar With Confidence takes you step-by-step through the process and shows you how to say goodbye to ever-increasing utility power costs and buy a solar energy system that is right for you.
Go Solar With Confidence is a clear and practical guide to: •Learn how you can save money on your electricity bill and add thousands of dollars in value to your home; •Determine if your home qualifies for solar; •Discover the most important things you need to know about solar systems before you buy so that you can go in with the best knowledge possible; •Understand what you need to expertly interview any prospective solar provider. •Empower you to take the first step towards going solar so that you won’t have to worry about electric bills going up ever again!
Imagine running your home, and maybe even your automobile, on clean, renewable electricity generated from sunshine. You can gain the confidence and information you need to take the first (and the next) step toward solar energy for your home. Visit: https://www.energyqueen.net to learn more.
A solar building at the Earthship Community, outside Taos, New Mexico. Photo by Shel Horowitz
So many times, I’ve seen smart people saying we should not impeach or invoke Section 4 of the 25th Amendment (the Constitution’s presidential removal clause). Here’s why I think we should.
But if he is sworn in after impeachment, he will be very, very careful. He will have to be seen as the unifier, and he will have to walk very carefully to avoid falling into the pit he created by his own actions, his own complicity. I think he will be quite cautious. And if he is not sworn in, the next in line is the very competent and moderately liberal Nancy Pelosi.
The possibility of a maniac like DT in office is why we HAVE the impeachment, emoluments, and removal-for-incompetence/incapacity clauses. We damned well better use them if they are anything other than ink on paper. Not using them forfeits our rights as citizens and makes it harder to challenge the next incompetent narcissist. I wonder: would this presidency have even been possible if GWB had been impeached for his incompetence, the actions of his competent but evil henchmen like Cheney and Rumsfeld, or for the fraudulent justifications for the Iraq war—or if the Democrats had fought hard enough in 2000 to prove that the election was fraudulent and should be overturned, thus preventing the GWB presidency in the first place?
Whenever the Vice President and a majority of either the principal officers of the executive departments or of such other body as Congress may by law provide, transmit to the President pro tempore of the Senate and the Speaker of the House of Representatives their written declaration that the President is unable to discharge the powers and duties of his office, the Vice President shall immediately assume the powers and duties of the office as Acting President.
Thereafter, when the President transmits to the President pro tempore of the Senate and the Speaker of the House of Representatives his written declaration that no inability exists, he shall resume the powers and duties of his office unless the Vice President and a majority of either the principal officers of the executive department or of such other body as Congress may by law provide, transmit within four days to the President pro tempore of the Senate and the Speaker of the House of Representatives their written declaration that the President is unable to discharge the powers and duties of his office. Thereupon Congress shall decide the issue, assembling within forty-eight hours for that purpose if not in session. If the Congress, within twenty-one days after receipt of the latter written declaration, or, if Congress is not in session, within twenty-one days after Congress is required to assemble, determines by two-thirds vote of both Houses that the President is unable to discharge the powers and duties of his office, the Vice President shall continue to discharge the same as Acting President; otherwise, the President shall resume the powers and duties of his office.
In short, a legal maneuver to get DT out of office (and perhaps behind bars) is well justified, even though it will only succeed if several Senate Republicans desert him. Because they will, if a people’s movement demands it and they’d rather not lose their own jobs.
In other words, just because the GOP made a bad strategic decision to embrace the devil doesn’t mean we’re stuck with him. If they see the public swinging strongly against DT, they’ll abandon the sinking ship—but they need to hear from their constituents, loudly and often. They could have reined DT in early and firmly but they didn’t want to annoy his “base”—which as a result thinks those members of Congress are weak and don’t care much, and therefore continue to push the envelope on making very bad behavior acceptable. It’s time to push back and demand accountability for letting an incompetent maniac sack our democracy, burn bridges with our allies, collude with our enemies, and lash out at those who can’t defend themselves.
The faster the Republicans move, the easier it will be to re-cage the monster.
Surely, we can build a better future with technology instead of focusing on autonomous drone delivery of a latte 9 blocks away in San Francisco.
—Seth Godin, December 31, 2018
On New Year’s Eve, Seth Godin riffed on an ambitious list of 23 problems we can focus on solving. A few of my favorites:
Seth Godin. Photo by Jill Greenberg. Courtesy of Seth Godin.
1. High efficiency, sustainable method for growing sufficient food, including market-shifting replacements for animals as food 2. High efficiency, renewable energy sources and useful batteries (cost, weight, efficiency) 8. Useful methods for enhancing, scaling or replacing primary education, particularly literacy 12. Gene therapies for obesity, cancer and chronic degenerative diseases 13. Dramatic leaps of AI interactions with humans 14. Alternatives to paid labor for most humans 15. Successful interactions with intelligent species off Earth 17. Cultural and nation-state conflict resolution and de-escalation 18. Dramatically new artistic methods for expression
Seth’s list fascinates me because it uses technology as a jumping-off point to solve social problems. Most of us don’t think of technology that way; too often, we think of technology only in terms of lifestyle issues (I don’t even want to label them as problems). Go back to the quote at the very top of this post to see what Seth says about that!
I’m one who does think of technology this way. I’ve written frequently about using technology to turn hunger and poverty, war, and catastrophic climate change into abundance, peace, and planetary balance.
And like Seth, I think we actually can solve these huge problems. As he writes,
[This list seems ridiculous until you realize that in the last few generations, we created vaccines, antibiotics, smartphones, GPS and the Furby].
Not to mention viable solar power, conflict resolution based on deep listening, the ability to access the world’s entire written or pictorial knowledge base from devices the size of a watch, a vast increase in the quantity and quality of organic food…
So I let Seth’s list percolate in the back of my brain for a week.
Here are a few I’d add:
Peace: no more armed conflict as a way to settle grievances, anywhere—and this means diplomats must be trained deeply in nonviolence theory and practice, using not just academic but also empirical hands-on problem-solving and creative thinking
Nonviolent, respectful conflict resolution taught from preschool through college as a required subject, and reinforced through adulthood in the media, the court system, and government—among other things, that means no longer glorifying actual or threatened violence or presenting it as a way to solve problems in film, TV, or literature
New tools for genuine democracy: governments at all levels from village to planet that work for the benefit of their entire population while minimizing any restrictions on personal freedom to act in any ways that don’t harm others, that are based not in who pays the candidates the most but in how each government unit can benefit its population (including the non-humans) and the ecosystem (macro and micro)—this also means ensuring that votes are free and fair, honestly and accurately counted, and allow all citizens to participate
Two-way or multiple-way communication with many plant as well as animal species—maybe even with bacteria—not just by a few outliers, but as other languages people could study
At least 50 percent urban community food self-sufficiency: even our most paved-over spaces, like New York City, should be able to supply 50 percent or more of their own food, using rooftops, windowsills, traffic islands, public green spaces, etc. (This will require cleaning up pollution using plant-based filtration, first—and ending sources of ongoing pollution from fossil-fuel-powered vehicles, buildings, and powerplants)
Complete conversion to clean, renewable, non-fossil, non-nuclear power sources within five years for new construction or manufacture, and fifteen years to phase in the conversion of existing buildings and vehicles
Elimination of all forms of slavery, including not just sex trafficking (Seth’s #3), but also sweatshops, child slaves picking cocoa beans in Africa, prison labor at far below minimum wage…
Speaking of prison—isn’t it time we had more humane ways of dealing with criminals and sociopaths?
Exploration of space in ways that honor the ecosystems, not to rape and plunder their resources but to expand our knowledge, develop laboratories for alternative ways to design a society, and perhaps find other intelligent life forms we can communicate with and learn from, as Seth notes in his #15 and #23
And because not everything has to be so ambitious and grandiose, making email useful again. Figuring out a way to eliminate spam while letting legitimate messages through, even if people write about subjects like marketing or cancer of a the mammary system using the b-word, but keeping the real junk out. That’s actually pretty ambitious, because the only way it’s likely to get done is with a huge leap in artificial intelligence technology—in other words, this is one application of Seth’s #13.
Like Seth, I’ll ask, “What’s on your list?” Please leave a comment whether it’s your top few or a longer list. If comments are closed (which they do automatically after a certain time), write to me at my contact form, https://greenandprofitable.com/contact/, and use the subject, Blog Comment: Seth’s List. I’ll get them posted here.
“In a world that seems like chaos, your reflections are rebellious, daring and needed.”
My birthday sparked a lovely exchange with a devoted fan of the daily Gratitude Journal I’ve been posting on Facebook since March (and plan to turn into a book). She gave permission to post her comments, but not her identity. Hers are in regular type, and my responses are in italic:
Happy Happy Birthday! And I love all the gratitude and aha moments that you share. That level of reflection is an art unto itself. Sometimes being present is the best present we give to ourselves and others. HAPPY BIRTHDAY! Celebrate well!
Thanks for your sweet and thoughtful message. It means a lot that the work I do here is appreciated by you and others.
It really is. And what a journal to capture the rollercoaster that is that life-is-so-daily, so stand up for what you believe in, get outside to appreciate the places around you, love your people and carpe diem.
You teach us and re-affirm that with every post. In a world that seems like chaos, your reflections are rebellious, daring and needed. Your posts remind all your readers that little moments matter, that meals matter, that who we spend time helping matters, that community is important. All those messages are needed in the cacophony of today’s world.
And that’s exactly why I do it! I believe that modeling the world I want to live in actually does help create that world. I try not to attack people personally even as I vehemently disagree with them (though some in the current administration, as well as some of the trolls, make that very challenging). I try to share more posts about people repairing the world than destroying.
