Blog Archives

Where Do We Find Our Courage?

As an activist for more than 40 years, I’ve been very lucky. I’ve really only risked my life or serious injury a dozen times or so. I’ve never had to spend time in a real jail…I will not allow fear of my own death to keep me from doing the right thing.

Posted in Activism, language, People Helping People, Politics, Protests and Crackdowns, Psychology, Shel's Personal Life, Social and Economic Justice Tagged with: , , , , , , , , , , , , , , , , , , ,

Is Sexist Excuse Language Covering Up Something Much Deeper?

but I do see him as reachable through his misery. I see him as a deeply unhappy person, traumatized by a tyrannical father, someone who hasn’t found a way to be content even while accumulating a vast fortune, celebrity status, and the most powerful job in the world.

Posted in Activism, Ethics: General, Innovation, language, Marketing Techniques and Philosophies, People Helping People, Psychology, Social and Economic Justice Tagged with: , ,

Both Left and Right Must Join to Counter DT’s Attacks on the Press

Making thinly veiled threats to beat up journalists is NOT humor… Laughing off threatening behavior as “humor” is creating a culture where the behavior is permissible and excused. Put your glasses back on! We should be able to join across sides to protect First Amendment freedoms.

Posted in Activism, Democracy, Ethics in Government, language, media-general, Politics, propaganda, Psychology, Socially Responsible Investing Tagged with: , , , , , , , ,

13 Ways Democrats Could Have Won in November

Six (almost seven) months after the election, and 200 days into the disaster of Trumpian government, Democrats still want to blame it all on the Russians, or on their new hero and recent villain James Comey. Those are real factors. But

Posted in Democracy, Demographics/Psychographics, language, Marketing Techniques and Philosophies, Politics Tagged with: , , , , , , , , ,

How do You Know When Advertising Claims are Real?

makes part of my living writing (non-hypey, fact-based but emotionally driven) marketing copy for green businesses, I can tell you that not all copywriters take the time to thoroughly understand the products they’re hired to write about. I would want to see independent verification of all these claims

Posted in Abundance and Prosperity, Advertising, Business Ethics, Energy & Sustainability, Green Business, Greenwashing, language, Marketing Techniques and Philosophies, propaganda Tagged with: , , , , ,

What I Told the Democrats, and Why

Remember: you are in someone’s email box because of the recipient’s good graces. Don’t abuse the relationship or overstay your welcome. If you annoy, you don’t get read, and eventually

Posted in Advertising, Branding, Copywriting, language, Marketing Techniques and Philosophies, Politics, propaganda, Psychology, Shel's Personal Life Tagged with: , , , , , ,

What I Told the DT Administration: Business Case for Paris Accord

Paris Accord marks a wonderful opportunity for American business…win back the international market share they’ve lost to environmentally forward-thinking European companies.

Posted in Activism, Corporate Social Responsibility, Democracy, Energy & Sustainability, Entrepreneurship, Environment, Green Business, language, Politics, Social and Economic Justice Tagged with: , , , , , , , , , ,

Why “Popularity Contest” Surveys are Useless

But this kind of survey pushes away the small companies with smaller followings but very green practices (Interface, Timberland, etc.) Only two such companies made the list: Tom’s of Maine and Ben & Jerry’s, and both are owned by much larger companies.

Posted in Business Ethics, Corporate Social Responsibility, Eco-friendly, Energy & Sustainability, Environment, Green Business, Greenwashing, language, Marketing Trends/News, Social and Economic Justice Tagged with: , , , , , , , , , , , ,

Why Did Pepsi Get Attacked As “Tone-Deaf” On This Ad?

demonizes the Other without even listening, even when the Other is mere steps away on the political spectrum, dividing rather than uniting and leaving us all at risk when the real forces of repression sweep in

Posted in Activism, censorship, Corporate Social Responsibility, Democracy, Diversity, Ethics: General, language, Marketing Trends/News, Media Ethics, media-general, Politics, propaganda, Protests and Crackdowns, Psychology, Shel's Personal Life, Social and Economic Justice Tagged with: , , , , , ,

Hard News Tie-Ins: The Right Way, The Wrong Way

federal government estimated the net economic benefits of the CPP at US$26-45 billion, with consumers set to save US$155 billion from 2020 to 2030

Posted in Branding, Copywriting, Environment, language, Marketing Techniques and Philosophies, media-general, Politics, Protests and Crackdowns Tagged with: , , ,

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