Category: Activism

By Posted on Posted in Activism, Copywriting, Democracy, Diversity, Environment, Events, Marketing Techniques and Philosophies, Peace and War, People Helping People, Shel's Personal Life, Social and Economic Justice Tagged with , , , , , , , , ,

There are hundreds more I could honor. These 10 are all people I knew personally. I chose them somewhat randomly, basically who came top of mind first. I am grateful to all of them even if the interaction was painful when it happened.

  1. My mom, whose commitment to racial justice extended to desegregating the apartment building we lived in. She was also a tester for the Urban League, making sure that when a black family was told an apartment was already rented that it was really rented—by applying to live there.

    Walking my mother, Gloria Yoshida, into her 65th-birthday surprise party, 1998
    Walking my mother, Gloria Yoshida, into her 65th-birthday surprise party, 1998
  2. The speaker I heard when I 12, at my first peace demonstration, who told me the Vietnam war was undeclared—and brought my false reality crashing down around me.
  3. The idiot who made me sit in the children’s section of a movie theater with my full-price adult ticket (also age 12) and gave me my first experience of discrimination-based injustice (for being part of a class of people). I started a boycott of that cinema that has now continued for 48 years, and thus had the first experience of recognizing that I had power to change things.
  4. Mrs. Ehrlich of the Bronx High School of Science English Department in the 1970s, who believed the lie I’d told that I had turned in an assignment. Horrified, she said she’d never lost a student paper before. I felt intense guilt and realized that my action had hurt someone innocent. I’ve done my best not to repeat that and to take responsibility for my actions even when I don’t like the consequences.
  5. My first grade teacher, Mrs. Gross of Westchester Day School in the 1960s, who recognized that I was already a good reader and sat me in the back of the room with a 4th grade geography text while she inflicted Sally-Dick-and-Jane on the rest of the class. I still love reading, still love maps, and that was probably the first time I recognized how fascinating the world is, how people lived so differently in different parts of it.
  6. The college classmate who yelled at me that I was extremely and consistently selfish. It hurt like hell at the time, but on reflection, I realized he was right. And I changed my behavior! (Years later, I went up to him at a reunion and thanked him. He didn’t even remember the incident.)
  7. Dr. Jeffrey Lant, who was the first person to help me discover you-centered, benefit-focused marketing.
  8. Dean Cycon, CEO of Dean’s Beans, who combined the strongest moral compass and the best sense of humor of any business owner I know. (I never got to meet the late Ray Anderson; he might have topped Dean in his commitment).
  9. Maggie Kuhn, founder of the Gray Panthers, who started a whole social movement after mandatory retirement forced her out of a quiet job within the Presbyterian Church.
  10. Pete Seeger, who was probably the first to show me that the arts could change people’s minds and create action for social and environmental justice.
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By Posted on Posted in Activism, Democracy, Environment, People Helping People, Protests and Crackdowns, Psychology, Shel's Personal Life Tagged with , , , , , , , , , , , , , , , , , , , ,
In the run-up to the enormous Boston counter-rally against white racism, someone complained that nonviolence is ineffective and passive—and mentioned his desire to go out and slug a few Nazis. This provoked an extended discussion with several people participating. By the time I saw the thread, he had actually said he’d welcome the chance to get trained in nonviolent action.
That thread sparked a desire in me to do some education about the history and power of nonviolence (I wish it were taught in schools!):
First, I totally support this activist’s decision to get nonviolence training. Every person should have nonviolent conflict AND nonviolent de-escalation in their toolkit, and especially every activist.
 
Second, it’s important to understand the enormous difference between active nonviolent resistance and passivity. Nonviolent resistance has been a successful tactic for centuries, and even Forbes noted that it’s typically twice as effective as violent tactics. It’s been used to great effect by:
  • Gandhi and the struggle for Indian independence
  • Martin Luther King, Jr., and the American Civil Rights movement
  • Activists of the Arab Spring
  • The safe energy/no nukes movement in the United States, Britain, and Germany
  • The students who mass-rallied in Tiananmen Square, Beijing
  • A large majority of the South African freedom fighters who reclaimed their country, and the many Eastern European movements who reclaimed theirs

The first recorded example I’m aware of goes all the way back to the Old Testament Book of Exodus: the midwives Shifrah and Pu’ah refused to carry out the Pharaoh’s order to murder all the newborn Hebrew boys. Nothing passive about this! Those two women risked their lives to create resistance to a murderous dictator’s “ethnic cleansing” plan.

Yes, there are some who practice nonviolence in ways that do nothing more than mildly irritate the power structure. But Gene Sharp has documented something like 193 active nonviolence tactics that are actually effective in creating social change, and he was writing in the pre-Internet era. I recommend his From Dictatorship to Democracy as a very readable introduction. It talks about how to get rid of dictators, nonviolently.
 
Sharp and many others have documented effective nonviolent resistance to the most oppressive totalitarian governments, including the Nazis, Stalin’s Soviet Union, the extremely repressive British colonial government in India…
 
Third, I have personally participated (and sometimes organized) numerous effective nonviolent actions with a vast range of scope, tactics, and goals. In one case, I was the only person doing the action on Day 1, and I watched the tide turn by Day 3.
 
The single most effective of all the actions I’ve been part of was probably the Seabrook nuclear power plant construction site of 1977. The state was forced to feed and house 1414 incarcerated protestors, most of whom did “bail solidarity,” refusing to post bail and becoming an enormous financial burden on the state, which also had to pay the salaries of the National Guard reservists who guarded us in their armories. They finally released everyone after 13 days.
 
Not only did we bring both the NH government and the power company to their knees, but by the time we all got out, a national safe energy/no nukes movement had sprung up, copying our structure, tactics, and goals.
And this movement managed to essentially freeze out nuclear power as an option in the US. Richard Nixon had called for 1000 nukes in the US, but I don’t think the number ever got past 104, nearly all of which got their permits before the Seabrook occupation—and all before the Three Mile Island (TMI) accident two years later.
 
Directly and indirectly, that movement can take credit for:
1) media coverage of TMI, Chernobyl, and Fukushima accidents while earlier accidents had been ignored;
2) a national and global shift toward safe energy consciousness, leading to much wider development of solar, deep conservation, and other clean energy technologies;
3) numerous new methods of organizing that were used by other active nonviolent movements such as Occupy and Standing Rock (both of which managed to last for many months despite enormous pressure)
Nonviolent occupiers approach the construction site of the Seabrook nuclear plant, April 30, 1977. Unattributed photo found at https://josna.wordpress.com/tag/anti-nuclear-movement/
Nonviolent occupiers approach the construction site of the Seabrook nuclear plant, April 30, 1977. Unattributed photo found at https://josna.wordpress.com/tag/anti-nuclear-movement/
 
I write in more detail about some of this in part 4 of the four-part series I did this spring, reflecting on the 40th anniversary of the Seabrook action: https://greenandprofitable.com/40-years-ago-today-we-changed-the-world-part-4-shifts-in-the-culture/ (if you want to read the whole thing, Part 1 is at https://greenandprofitable.com/40-years-ago-today-we-changed-the-world-part-1/ , and each part has a link at the bottom to the next one)
 
And fourth, nonviolent resistance works better than violent resistance. If we engage in violence, we play to the strengths of the opposition. The government has highly trained military and police forces able to inflict extreme violence on us. The fascisti have less to lose in attacking a violent mob and of course the police will be far less interested in protecting us from violent attackers if we ourselves are violent. The public loses sympathy for us and supports the repression.
But if we maintain nonviolent discipline in the face of violent attacks, the public swings rapidly to our side, and some even start thinking about how they can help the resistance. They may not put their bodies on the line, but they can be powerful allies in 1000 ways, if not chased away by political purity hawks who want all or nothing and forget that they, too, evolved their commitments over time.
 
Change happens when we reach a tipping point, when these folks have enough voice that they cannot be silenced, and enough influence that mainstream populations start to support them. And as noted above, throughout history, history, far more struggles for justice have been won in this way than through physical violence.
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By Posted on Posted in Activism, Diversity, Environment, Events, language, Marketing Techniques and Philosophies, People Helping People, Politics, Protests and Crackdowns, Psychology, Shel's Personal Life, Social and Economic Justice Tagged with , , , , , , , , ,

This Facebook Live video by Brené Brown, “We need to keep talking about Charlottesville,” posted August 15, might be the best thing I’ve ever come across on how to combat oppressive language without heaping guilt and shame on the other person, building bridges instead. I’d known her name but not her work. This video made me a fan. Strongly recommended.

She has an unusual perspective: a white anti-racist raised in the South, often mistaken for black by people who hadn’t met her, on the basis of her full legal name.

Can we create a world where these girls will be judged "not by the color of their skin but by the content of their character"? Photo by Anissa Thompson, freeimages.com
Can we create a world where these girls will be judged “not by the color of their skin but by the content of their character”? Photo by Anissa Thompson, freeimages.com

I’ve been saying for many years that guilt and shame are not effective in making change (and in my work to create social change in the business world, I do my best to harness other motives, like enlightened self-interest). The example she gives of the young man confronting his father shows exactly why they don’t work. Not to confront racism or other isms, and not to protect the planet.

Brené is a better communicator than I am. As I engage in dialogue with “the other side,” I will do my best to remember her communications lessons, and those of Van Jones, whose wonderful riff on how to talk to Tea Partiers I wrote about several years ago.

For more of Brené Brown, visit her website.

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By Posted on Posted in Activism, language, People Helping People, Politics, Protests and Crackdowns, Psychology, Shel's Personal Life, Social and Economic Justice Tagged with , , , , , , , , , , , , , , , , , , ,

In the aftermath of the Charlottesville Massacre (a massacre that kills one person is still a massacre in my opinion, if deliberately intending to harm many—19 were injured by the madman’s car), an activist friend posted a cry for help. This is a piece of it:

…how can I fight this if I’m scared? And if I’m scared and it immobilizes me then who else will be able to face that fear and take action? And we must take action. We white people must take action. We must be at the forefront of this fight. With our sisters and brothers of color.

All my life I have fought for justice, for people, for equity. How do I step up to this fight with my full self and do what has to be done? How are you doing it?

Here’s what I wrote (slightly edited):

Singer, actor, activist and athlete Paul Robeson. Courtesy NY Public Library Digital Collections.
Singer, actor, activist and athlete Paul Robeson. Courtesy NY Public Library Digital Collections.
It’s OK to be scared, and then do the work anyway—that’s what courage is. I know you already know this, but maybe others reading here will take inspiration.
The times in my life when I’ve done this, and there have been several, have been among the most meaningful moments of my life. But I’m no great hero—and the times when I failed to step up and do the right but scary thing are some of my few regrets. Here are two successes and one failure that I’m thinking about in particular.
1. In 1975 and 1976, I ran the Gay Center (that’s what we called it back then) at Antioch College. I left when the semester was over and began a summer-long hitchhiking trip. A few weeks later, on July 5, 1976, I stopped by for a short visit. I still had the Gay Center key and was crashing there. During that visit, some creep threw a rock through the center’s window, wrapped in a vile hate-speech note with a swastika drawn on it. I not only went to the police [and the campus authorities], but I wrote a letter to the school paper, including the full text of the foul note, and called out the perpetrator. Nobody offered any protection [nor did I request any] and I kept sleeping there until I pushed west.
2. When the US bombed Libya in the early 1990s, I called up [local peace activist] Frances Crowe and asked her where and when the demonstration would be. She said she didn’t know of one. I said “noon at the courthouse.” I was out there by myself the first day, and the passers-by were hostile enough that I was worried for my safety. But I was back the next day with a handful of others, and the day after that with about 20 folks, and I watched the tide turn. By that third day, supporters passing by far outnumbered hostiles. I felt my actions had made a real difference.
The regrets are mostly about not having the strength to verbally interrupt oppression. I’ve gotten better at this over the years. Many of the incidents were when I was a child or teen and didn’t have the strength or the skills to do this in a positive way. But I particularly regret one incident in 1986 when I should have been able to think and act differently: I failed to interrupt a neighbor’s racist comment. We had just moved in next door and I was in his living room at that moment, getting acquainted. I let the comment go by as if I hadn’t heard it. 31 years later, I still feel shame about that.
As an activist for more than 40 years, I’ve been very lucky. I’ve really only risked my life or serious injury a dozen times or so. I’ve never had to spend time in a real jail; my one and only arrest (Seabrook, NH, 1977) was part of a movement too big for the state’s corrections system, so I spent a week in a large National Guard Armory room with 700 other comrades and we made it a school of nonviolence theory and practice.

But my greatest successes bore no personal risk. I faced no serious repercussions when I started the movement that saved our local mountain, or when I set the wheels in motion for the first nonsmokers rights regulations in the city where I was living. Nobody was going to crack a nightstick over my head while I was being paid to organize the Gray Panther chapter in Brooklyn, NY.

I realize just how privileged my place of activism has been when I think of the nonviolent warriors who fought for their rights in places like Nazi Germany, apartheid South Africa, and the American South in the 1950s and 1960s. I think of my long-dead friends and comrades Dave Dellinger and Wally Nelson, who served had time in prison for refusing to fight in World War II. I think of another dead friend, Adele Lerner, who came to the US to escape the Nazis and who was present at the Paul Robeson concert in Peekskill, New York that when the Klan attacked—and who was responsible for a lot of my political and cultural awareness in the early 1970s.She turned me on to Leadbelly (who’d been a friend of hers), Malvina Reynolds, and real cheese, to name three among many. I think of labor organizers, LGBT activists, and so many others who gave their lives so that my generation could have our freedom to protest. Their actions give me the courage to continue to work for a better world.
And I think about the power of ordinary people to step through the door that cracks open for a moment, to step into their greatness and change the world. The seamstress, Rosa Parks. The shipyard electrician, Lech Walesa. The activist serving a life sentence, Nelson Mandela. The humble priests Daniel and Philip Berrigan, who spent so many years in jail for direct action against the military. These and many other heroes put their lives on the line in a way I never had to.
Mind, I’m not beating myself up. I’ve chosen a path of “easeful activism” (as my yoga teacher might call it). I’ve found plenty of ways to be an effective agent of social change without getting beaten, killed, or thrown in jail. I haven’t found it necessary to be a martyr, but I deeply respect those who do. And I am prepared if the day comes where I am called to do as much or more. I will not allow fear of my own death to keep me from doing the right thing. I will continue to follow the path of nonviolent action for deep social change.
impact in the world? Please post your comments below.
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By Posted on Posted in Activism, Business Ethics, Democracy, Demographics/Psychographics, Diversity, Eco-friendly, Environment Tagged with , , , , , , , , ,

Recently, a reporter asked questions about diversity and the environmental movement. I spent a long time responding because I wanted to share it (with slight adaptations) with you, too. Here we go:

1. If possible, could you explain why diversity is so important
for the environmental movement?

  • Everyone loses when people of color or of lower income see the environmental movement as something for white people or rich people. To win the battle, all sectors of society need large majorities who will support the behavior changes and own the issue.
  • Many poor communities/communities of color are hit much harder by industrial pollution (e.g., coal plants and refineries in poor neighborhoods) or—both globally and in the US—are at higher risk for climate-change-related flooding, drought, etc.
  • In the time of a government that is openly hostile to poor people, people of color, and the planet, the rise of intersectionality—seeing multiple issues as linked—has been a major factor in the resistance. We are all stronger when we are all looking past our own immediate self-interest into building a movement.
  • A key piece in fighting climate catastrophe is increasing neighborhood food self-sufficiency. Many poor communities are food deserts, with wildly inadequate service from supermarkets, low quality overpriced food in convenience stores, and often, a junk food culture. Turning urban rooftops and empty lots into high-quality organic food production can create not only better health outcomes but also address climate change (removing the long distances food is transported, oxygenating polluted air, keeping water from contact with roofing materials, etc.) AND economic disenfranchisement (creating jobs, lowering food costs). I have even visited a successful urban farm on the roof of an eight-storey building in the heart of the South Bronx.

    Multicultural contingent at a climate march. Photo by Shel Horowitz.
    Multicultural contingent at a climate march. Photo by Shel Horowitz.

2. Climate change hurts all living things, but there are issues
that specifically hurt people who aren’t white, straight,
privileged. What are these issues, and what organizations
actually work to make these issues well-known, and matter?

From New Orleans’ Lower 9th Ward (flooded by Katrina) to the Maldives Islands, people of color bear more of the risk. In many cases, they have the least to do with causing climate change, so there’s a huge justice issue.
It’s harder to make the connections between climate change and LGBT organizing, but here’s one: pressure to be in procreating hetero relationships may cause some people to have children (or have more children). This pressure to “be fruitful and multiply” was probably a huge factor in religious messages against nontraditional lifestyles (such as the wretched passages in Leviticus that have caused so much misery and suffering for thousands of years)—but at the time the Old Testament was written, small bands of humans needed aggressive population growth. Not anymore. Reducing population growth is an obvious way to lower the temperature. Thus, freedom to choose whether to have children becomes a climate issue.
A stronger connection comes back to intersectionality. No one is free when any group is oppressed. Lesbians and trans people especially have been heavily involved in justice issues generally (the push to find a cure for AIDS was largely lesbian-driven, even though they themselves had lower risk than either gay male or hetero folks), including the climate change movement. By working toward healing the planet, they help liberate themselves too.
[I also connected this journalist with Majora Carter in the Bronx and Van Jones in Oakland—two of the most effective activists doing environmental/climate change organizing within communities of color.]

3. In general, could you explain why an inclusive environmental
org staff is one of the most important assets an environmental
organization, and the movement, can have?

  • People respond best to those they see as like them. If an organization only has white, economically comfortable, straight staffers, it be a lot tougher to organize in the communities that need it most.
  • As a movement, we are much stronger in diversity. Working with people of different backgrounds and cultures lets issues surface and be addressed. A white person from the suburbs may not analyze a situation the same way as a person of color from an inner city neighborhood. By recognizing the value of many different perspectives, solutions arise that are more holistic and more likely to be implemented. As a child growing up in NYC, I never thought about community food self-sufficiency until my teens. People who grew up in the farm community where I live now have been living and breathing it their whole lives. But I knew a lot about mass transit, housing density, and other things that are out of the context of my rural neighbors where I live now.
  • We need to walk our talk around inclusiveness and intersectionality—and show up for other communities when they need us. Not just so they show up for us, but because it’s the way the world should work.
It’s from intersectionality that I really developed the work I do, moving business forward on climate change and on hunger, poverty, and peace by showing them how it is in their economic self-interest. As a profitability consultant for green and social entrepreneurship businesses–and author of 10 books, most recently Guerrilla Marketing to Heal the World (endorsed by Seth Godin, Chicken Soup’s Jack Canfield, and many others), I show businesses how they can go beyond mere “sustainability” (keeping things the same) to “regenerativity” (making things better). I work with them to develop and market profitable products and services that turn hunger and poverty into sufficiency, war into peace, and catastrophic climate change into planetary balance.
And as an activist, my proudest campaigns include my (only) arrest at Seabrook in 1977 (the action that pretty much ended the drive toward nuclear power) and founding the movement that saved a local mountain here in Western Massachusetts. I was an early adopter of intersectionality and have been making connections between movements for more than 40 years, starting with connecting student liberation and the Vietnam peace movement as a high school student in NYC. I was raised in a low-income household and have worked for both social justice and environmental causes since 1969 (at age 12). Several years of my life were focused on LGB activism (T wasn’t really on the radar yet). I was on the organizing committee for our local Pride March for three years until they threw the bisexuals out, and my wife and I still march in this parade almost every year. In my 20s, I even had a VISTA job as an organizer for the Gray Panthers and immediately brought them into a Brooklyn-wide anti-racist, mixed-class coalition against nuclear power that I co-founded.
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By Posted on Posted in Activism, Ethics: General, Innovation, language, Marketing Techniques and Philosophies, People Helping People, Psychology, Social and Economic Justice Tagged with , ,

Just read an article about how the phrase “he’s basically a good guy” has been used to justify all sorts of appalling behavior. The writer, Karen Rinaldi, claims this is sexist because she doesn’t see a similar phrase used for women.

But many times, I’ve heard phrases like “she’s basically a good person” used similarly.

Language is very important, and framing even more so. I agree that these phrases (for either gender) have been used to excuse all sorts of horrible behavior that should never be accepted. But change happens when we meet people where they are and find ways to move them further. This is typically a slow, gradual, incremental process. And the only way it ever works is if you approach your opponent with the idea that he/she is basically good. We as activists must be especially careful to keep that understanding top-of-mind. Far too often, we demonize our opponents and drive even more wedges, when change might happen if opened sincere opportunities to be heard, to listen, and to grapple with our differences instead of building walls of name-calling and accusation. It’s a marketing activity. And we market our ideas to those who disagree by finding pieces of their ideas we can agree with and build from, or at least that we can respect.

Sometimes, we even need to validate that they feel they haven’t been given a fair shake, and then show how the way to get that fair shake is not by pushing others down who are climbing up behind them, but by building ladders to help everyone rise. This is slow, difficult work, but also immensely rewarding. I’m no expert in this area, but I’ve seen it work miracles.

Effigy of "the Donald," photographed by Shel Horowitz at the Climate March, April 2017, Washington, DC
Effigy of “the Donald,” photographed by Shel Horowitz at the Climate March, April 2017, Washington, DC

Sometimes, it’s quite challenging. I heard DT speak in 2004 and was repulsed even then. His behavior in the last few years is beyond despicable. When I think about how I would behave if I had the chance to confront him, I can’t find much good—but I do see him as reachable through his misery. I see him as a deeply unhappy person, traumatized by a tyrannical father, someone who hasn’t found contentment even while accumulating a vast fortune, celebrity status, and the most powerful job in the world.

So I would go into the room searching for what it would take to make DT a happy person and give him a purpose in making the world better, knowing that the answer would eventually end the abuse, lies, misogyny, racism, and all the other crap he brings to the table.
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By Posted on Posted in Activism, Democracy, Ethics in Government, language, media-general, Politics, propaganda, Psychology, Socially Responsible Investing Tagged with , , , , , , , ,
Just as Left and Right joined forces a few years ago to protect Net Neutrality (the right to an open Internet without tollbooths and bandwidth restrictions for those who are not part of big cable or news empires), so we must come together to protect our precious freedom of the press.
Someone commented on a post from one of my right-wing acquaintances that they thought DT was being humorous when he threatened CNN journalists. Here’s my response:
Making thinly veiled threats to beat up journalists is NOT humor. If you don’t see the need to protect press freedom and other First Amendment rights, you are wearing blinders. And your liberties will be trampled just as much as ours on the “other side.” Laughing off threatening behavior as “humor” is creating a culture where the behavior is permissible and excused. Put your glasses back on! We should be able to join across sides to protect First Amendment freedoms.
Another right-wing acquaintance posted on his own page,
If he can destroy the out of control reckless American MSM and force them to recalibrate their models and become honest, unbiased journalistic organizations instead of hacks (and that goes for FOX News), then he will go down as the greatest President of all time.
I responded:
If you want unbiased MSM, start by reintroducing the Fairness Doctrine. Eliminating that began a long slide away from honesty and toward bias. And despite flawed reporting, I still am thankful every day that we have a free press—sand very worried when DT attempts to create a culture where beating up journalists is OK. That’s right out of the Hitler playbook. Without primary sources in the MSM, bloggers with minimal research skills would have no platform.
No sooner had I posted these comments when I scrolled down in my feed and found a chronology of Nazi suppression of press freedom, starting with Hitler’s threats to press freedom in Mein Kampf. The parallels are disturbingly chilling. Please go read the link. I will wait.
Statue of Thomas Jefferson. Photo by Thad Zajdowicz, FreeImages.com
Statue of Thomas Jefferson. Photo by Thad Zajdowicz, FreeImages.com

Thomas Jefferson, whose politics today would be described as Libertarian-Conservative, came back to the theme of the importance of free press over and over again. Here’s a whole page of Jefferson’s quotes on press freedom. His most famous is right at the top:

The basis of our governments being the opinion of the people, the very first object should be to keep that right; and were it left to me to decide whether we should have a government without newspapers or newspapers without a government, I should not hesitate a moment to prefer the latter. But I should mean that every man should receive those papers and be capable of reading them.

Another quote on that page speaks directly to the issue of fake news, and how much of that originates in government:
The most effectual engines for [pacifying a nation] are the public papers… [A despotic] government always [keeps] a kind of standing army of newswriters who, without any regard to truth or to what should be like truth, [invent] and put into the papers whatever might serve the ministers. This suffices with the mass of the people who have no means of distinguishing the false from the true paragraphs of a newspaper.
Why am I not seeing an outcry on the right as the country takes a sharp turn toward thuggish fascism? Their news channels will be restricted and attacked just as much as ours. Look what he said and continues to say about his one-time cheerleaders at Morning Joe.
This is important, folks. Do not let this petty tyrant erode our freedoms. It CAN happen here. Don’t let it.
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By Posted on Posted in Activism, Energy & Sustainability, Environment, Politics, poverty, Protests and Crackdowns, Social and Economic Justice Tagged with , , , , ,

How often do you see companies like Monsanto and ExxonMobil joining forces with environmental leaders like Patagonia, Goolge, Tesla, and Walmart—not to mention practically every scientist, head of state, and subject expert, as well as a large percentage of business analysts from IBM to Goldman Sachs? They were all part of the coalition that joined with DT’s own Secretary of State and his daughter to convince him to keep the Paris Climate Accord.

Yesterday, he-who-thinks-he-knows-better-than-any-expert-on-any-subject rejected their good counsel and announced that he would withdraw the US from the accord. Fortunately, this will take four years and there’s a good chance someone who is sane and thoughtful will be in charge by then.

I will not repeat the numerous arguments about how the US would benefit economically by continuing its leadership through this agreement. I will not repeat the huge blow this is to the poorest of the poor around the world. I will not repeat the idiocy of his arguments, based on what the New York Times called “dubious data.” I will not repeat the condemnation of this really dumb move from almost all quarters, or the happy fact that numerous municipalities and states are rejecting his stance and pledging to meet the targets.

Earth Lightning, by Stephanie Hofschlaeger
Photo by Stephanie Hofschlaeger

I will only say this: We, the people of the United States, and the people of the World, will continue to do what we can to protect our beautiful planet. And its people, including those without sufficient resources to tackle this on their own. Justice demands it.

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By Posted on Posted in Activism, Corporate Social Responsibility, Democracy, Energy & Sustainability, Entrepreneurship, Environment, Green Business, language, Politics, Social and Economic Justice Tagged with , , , , , , , , , ,

Here’s a letter I wrote to US Cabinet Secretaries Tillerson, Perry, and Pruitt (State, Energy, EPA), and to Massachusetts Governor Charlie Baker (with a different subject line). Please write your own letter. You are welcome to model mine. Click to send an email directly to Pruitt and Perry and link to Tillerson’s contact form.

"I wrote a letter to the US government" (picture of handwriting)
“I wrote a letter to the US government”

As a business owner, I ask that you maintain the US’s role in the Paris Climate Accord. The Paris Accord marks a wonderful opportunity for American business to make headway against the widespread perception that European businesses are more environmentally focused. American businesses cannot win back the international market share they’ve lost to environmentally forward-thinking European companies if our own government is seen as sabotaging progress. It would not even shock me if, should the US pull out, activists start organizing boycotts on all US-based companies. Boycotts like this are economically disastrous for the US, just as similar boycotts created enormous pressure on South Africa during the apartheid years and are now beginning to affect the economy of Israel over its presence in Palestinian territories.

I am a consultant to green and social change companies, and I see the positive bottom-line impacts of meeting or exceeding climate goals over and over again. Industries have found that climate mitigation, done right, lowers costs and boosts revenues, thus increasing profitability. I recently attended a conference with speakers from Nestlé, IBM, Google, Pirelli, Coca-Cola, Paypal, clothing manufacturer VFC, and many other global corporations, and the message from every speaker was about the bottom-line benefit of greening their company. This is why companies as diverse as Monsanto, Intel, Dupont and General Mills are among the 1000 companies that signed a public letter this winter urging the US to stay in the Paris agreement.

Progress on climate will also have beneficial effects in the wallets of ordinary Americans–because it will improve health. Reducing asthma and other carbon-related diseases means more discretionary spending and thus an economic boost.

Finally, the long-term picture of addressing climate change in a meaningful way means the creation of hundreds of thousands of new jobs in the energy, manufacturing, and agriculture/food sectors as well as a more livable world for our children and grandchildren. If anything, the Paris targets should be seen as a starting point. And if the US embraces this fully and uses its technological leadership, it will create market opportunities around the world for US companies selling the technologies to make this transition.

Sincerely,

Shel Horowitz – “The Transformpreneur”(sm)
________________________________________________
Watch (and please share) my TEDx Talk,
“Impossible is a Dare: Business for a Better World”
https://www.ted.com/tedx/events/11809

Contact me to bake in profitability while addressing hunger,
poverty, war, and catastrophic climate change

Twitter: @shelhorowitz

* First business ever to be Green America Gold Certified
* Inducted into the National Environmental Hall of Fame

https://goingbeyondsustainability.com
https://transformpreneur.com
mailto:shel@greenandprofitable.com * 413-586-2388
Award-winning, best-selling author of 10 books. Latest:
Guerrilla Marketing to Heal the World (co-authored with Jay Conrad Levinson)

_____________________________________________

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By Posted on Posted in Activism, Democracy, Energy & Sustainability, Environment, Green Living/Green Lifestyles, localism/locavore, People Helping People, Politics, Protests and Crackdowns, Shel's Personal Life, Social and Economic Justice Tagged with , , , , ,

Part 3: Inside the Armories

Part 3 of a series of reminiscences of the April 30/May 1, 1977 occupation at the Seabrook, NH nuclear power plant construction site, and its aftermath. If you missed Part 1, read it here. At the bottom of that page, you’ll find a link to Part 2, and at the bottom of Part 2, a link back here.

In Manchester at least, we were all held in one big room. Each affinity group had an area, and we kept our own areas clean. All the poles that held up the ceiling were numbered, so we had an easy system to identify our locations within the large floor.

Small-to-Large-Group Consensus Decisions

Have you ever tried to get even 70 people to agree on anything? Even with 700 people in the Manchester Armory, we maintained a commitment to consensus; we did not move forward organizationally until everyone was OK with the decision. That didn’t mean everyone was in total agreement, but it did mean that the people who preferred another choice were OK with going forward after their concerns were heard. We had numerous decision-making meetings about strategy, about the roles of our support people on the outside, and about how we were being presented to the world. And consistently, we were able to reach rapid consensus.

How? By using hubs and spokes on top of the affinity group structure: Each affinity group selected a spokesperson to represent our views to a circle of spokespeople. The representative was not empowered to make decisions on our behalf, but to express our views and bring the views of other groups back to the affinity hubs to discuss whatever issues those other groups’ spokespeople had brought up.

Over and over, this structure, which sounds cumbersome and slow from a distance, proved to work well and work quickly. We settled even the most complex decisions through consensus, and that consensus was always achieved within two hours or less—sometimes just a few minutes. And because every issue or concern was explored, and we only implemented after no one was blocking, the decisions we reached carried weight and took root smoothly and rapidly; no one was trying to sabotage them, because we all felt ownership of the process.

Creating a Learning Community

Another exciting piece was the way we took advantage of our time together in a confined empty space to teach and learn from each other. You could call it “University Within Walls.”

Detainees offered a myriad of workshops around energy issues, green living/self-sufficiency, creating inclusive and active communities, environmental justice, and social change. All of us had expertise in something, and many were willing to share their knowledge. Some of the offerings, as I remember them:

  • Nonviolence theory and practice
  • Understanding the mechanics of—and problems with—nuclear power
  • Building quick, cheap and easy do-it-yourself alternative energy projects
  • Organic food production and preparation
  • Organizing and fundraising skills
  • How to get media coverage
  • Strategy of social change
  • Meeting facilitation that works

Workshop leaders would put up notices or announce sessions at meetings, including the nearest pole number.

From what I could see, it looked like nearly all the detainees were taking advantage of this opportunity, so almost all of us emerged from our incarceration with more knowledge and better skills. And from what I heard afterward, similar education was happening in the other armories. This is probably one reason why so many Clamshell Alliance folks have remained involved in social change all these decades later.

Reaching Past the Choir

A few days into our incarceration, some of us started realizing that we had a captive audience for our message: the young National Guard reservists called up to ensure security and order. Since we were all trained in nonviolence and a pretty orderly group—other than two detainees who sneaked out, made a run to the nearest Haagen Dazs, and were re-arrested bringing back ice cream to share—they didn’t have a lot to do.

Unlike these National guardsmen of 1852, our primitive accommodations inside the armories included indoor plumbing. Picture credit: New York Public Library Digital Collections
Unlike these National Guardsmen of 1852, our primitive accommodations inside the armories included indoor plumbing. Picture credit: New York Public Library Digital Collections

So a lot of us started hanging out with the Guardsmen (I don’t remember any women in uniform) and chatting them up. We asked some questions about what being in the Guard was like, what they liked to do in their spare time—and what they knew and felt about nuclear power and our protest.

Clamshell was deep in the counterculture, with new ways to make decisions, a willingness to challenge any authority, and the scruffy hippie look of 1970s activism. Yet, among this very non-counterculture audience, we found most of them open to talking, and some of them open to changing their positions. As Rolling Stone described it back then, “But the prisoners hung on, politicizing their jailers, the guardsmen, whom they treated as friends.”

For me, that was the only the second time I’d reached across to people I saw as “on the other side.” The first was at a peace demonstration at Wright-Patterson Air Force Base in Ohio, a couple of years earlier. It had felt like a revolutionary act, humanizing each other and finding places of commonality while defusing tension. Since then, it’s been a part of my social change toolkit.

Part 4 will look at what Clamshell and the Seabrook Occupation accomplished in the wider world, the ripples of impact we had that continue to this day.

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