A new report confirms (yet again) what I’ve been saying for years: consumers flock to companies that actively support companies with a clear environmental agenda. A survey of 31,000 consumers around the world reported:

• 21 percent of American consumers often or always bought a brand they perceived as more responsible over another in the past year.
• Factoring in respondents from other countries, that figure rises to 34 percent—that’s more than one in three
• 67 percent would like to make purchasing decisions based on social responsibility in the future.

And it’s not just consumers; it’s employees, too. Another study notes that an astonishing 71 percent of Americans would choose employment by “a company whose CEO is actively involved in corporate responsibility and/or environmental issues.”

Thanks to envirojournalist Debra Atlas for pointing me toward both these studies.

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Maybe my family’s organic garden (and my neighborhood) is a microcosm of the changes in the world ;-). We normally stop getting zucchini by the end of July. Last year, it went halfway through August. And this year, the one surviving plant finally died today, and I harvested the last two very tiny zukes on October 7. The season was approximately five weeks longer than usual,even though hey like hot weather and we pretty much didn’t have any.

Tomatoes, on the other hand, are normally extremely prolific until the first killing frost, usually very late in October. This year, the season peaked in early August, and even at its peak, we had far fewer than usual. I did manage to put a few pints of sauce in the freezer, and a few jars of dried tomatoes in the pantry, but the abundance that normally covers our entire counter never materialized—and the tomatoes had pretty much gone away by September 1, producing only one or two not-so-big tomatoes (many of them bloghted) and a handful of cherry tomatoes every few days since then. Normally, our six plants produce two or three dozen every day this time of year.

Our berry bushes were odd this year, too. The one blueberry plant gave one to two pints a day for about ten days, but one of our raspberry plants produced next to nothing, and the other a fairly paltry amount. On the very best day,I got half a pint. Ditto our blackberry bush. Normally,I’m able to put several pints by. This year, I managed to gather together and freeze a single half-pint of mixed blackberries and raspberries in July; we ate the rest as it came in, and it wasn’t much. But the bigger raspberry plant actually produced about eight very tasty fruits in September, a time when we’ve never gotten berries from it before.

Our celery was severely stunted, only about six inches high and mostly leaves, on very thin stalks. In the past, we’ve had celery that looked as good as supermarket varieties. We grew potatoes for the first time, and they came out great.

Nobody cultivates them, but I like to go gather Russian olives this time of year. I went to one of the two groves I know and found a total of one berry from several dozen plants. Fortunately, I know another grove, which was its usual prolific self.

Farmer neighbors who grow winter squash did not get a crop this year. Neither did several of the local apple farmers.

In short, not-normal is the new normal in the garden. Do you think, just maybe, global climate change has something to do with it?

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A front-page story in the Minneapolis Star-Tribune reports that a court ordered a utility company to buy the organic grass-fed cattle farm it ruined by driving a powerline through it. Nice to see David beat Goliath every once in a while.

Hmmm. Maybe this strategy can be applied (at least in Minnesota) by organic farmers suffering the double indignity of losing their organic status because of contamination by GMO plants from nearby farms, and then getting sued by Monsanto for illegally using the seed they didn’t want in the first place.

But a far better solution, of course, is to develop projects in ways that don’t threaten organic farms. We need more of those, not less.

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Offices: too hot, too cold, and no Goldilocks to find the happy middle ground of “this one is just right.”

How can you find that happy medium that accommodates the woman in a sleeveless sundress ?and? the man in the suit…the person whose desk is a foot away from the air conditioning vent (which chills air far below the ambient room temperature) ?and? the one sitting in the hotspot caused by a sunny window?

The obvious solution is zoned temperature control, at a much more granular level than we typically get.

Here’s a really interesting article about temperature control in offices. Don’t worry; it’s not particularly technical. It’s not written for geeks, but for ordinary people trying to solve the problem.

It starts by discussing the problem in context: demonstrating several reasons why office temperature control usually doesn’t work very well.

Then it solves the problem with a smartphone app that lets individual users have a say in the temperature of their little area.

And here’s the really good news about this: in testing in one office building, HVAC bills dropped 23 percent. Lots more opportunity for savings, too.

There’s potential for much greater energy improvement. The General Services Administration (purchasing arm of the federal government) has prepared thinks raising office temperatures in federal buildings a mere two degrees F in the summer could save $1.87 million of our tax dollars. It has identified seven specific steps the federal government could take to drop energy use by an astounding 568.2 million kilowatt hours per year. Only two of them are in the “very expensive” category.

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Don’t call me a potty-mouth, but today, I’m going to talk about porta-potties.

You see, I spoke at SolarFest again this past weekend, and once again, I noticed some major innovation. A few years ago at SolarFest, I first encountered vented porta-potties: a major new innovation.

This year, another one: Porta-potties earmarked “pee only,” with a catch basket to make sure the rule was followed.

These toilets are collecting urine to use as fertilizer on hay fields, under the auspices of the Rich Earth Institute. It’s a pilot project sanctioned by the US Department of Agriculture.

And I have to tell you, it smelled great even near the end of a big festival day. I’ve been in home bathrooms that didn’t smell as good.

We can and should incorporate these kinds of innovations into every aspect of society. Always, we need to ask ourselves how we can live better, use fewer resources, and generate less waste or turn the waste we do create into something useful.

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I just rewatched this TED talk by Amory Lovins: it lays out a step-by-step plan to slash our energy use through deep conservation (what he calls “negawatts” and “negabarrels” and switch to renewables, with gas as a transitional fuel. It doesn’t happen overnight, and relies heavily on profit incentives to businesses.

Lovins, who I consider the foremost spokesperson for sensible energy, is not some sort of radical do-gooder. He’s a businessman who’s made quite a successful career out of changing the way we think about energy. Just as two examples of what’s possible:

1. He helped the Empire State Building save $4.4 million per year on a $13 million deep energy retrofit–that’s about a 30% annual ROI.

2. His own house, built in the Solar Stone Age (1983) just outside Aspen, Colorado (ski country-COLD) is close to net zero, producing nearly all of the energy it uses (in 2001, he mentioned that the residence portion had a $5 monthly electric bill–even if it’s tripled since then, that’s pretty good for a 4000-square-foot house in the snowbelt). Now here’s the really remarkable thing: In Aspen, Colorado, this house has neither a furnace nor an air conditioner, and it’s warm enough inside to grow bananas. The extra cost of the energy improvements was essentially paid for by the capital savings of not needing those big clunky systems. So in other words, we’ve known how to do this for 30 years.

So what are we waiting for? Let’s get this party STARTED.

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As Barack Obama delivered his State of the Union speech last night, I found myself agreeing with upwards of 95 percent of it—something that NEVER happened under his predecessor. And it’s good to be reminded in very concrete terms of how much progress has been made on the economy, and in drawing down the wars in Iraq and Afghanistan (one of the few bits of foreign policy that made it into the very domestically focused speech).

Of course, some of why I agreed with such a large percentage was because of what he chose to omit: government spying, drone attacking civilians, support for highly dubious massive energy projects, and other things that I find strongly objectionable. He did mention the disgrace that Guantanamo is still open.

And he left out other things that should have been in there. I’m still waiting for him to call for a Marshall Plan-style conversion to clean, renewable energy. I’ve been waiting for that for years. He talked briefly about energy independence and the success in switching much more to US-based power sources—but failed to put it in context of solving environmental problems as we change our energy sources.

But the real question is: How will he get it done? Despite his calls to the Republicans’ higher selves, and his pointing out repeatedly that he could have moved a lot farther if he’d gotten some cross-party cooperation, implementation is the problem. He needs to motivate his base to be heard in the halls of power, to be convincing their Senators and Representatives that it’s in their own self-interest to end the gridlock.

With less than three years left in his presidency, he still has time to claim a place in history as one of the great presidents. But he’d better get started with that.

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To lose Pete Seeger so soon after Nelson Mandela–two great champions of justice and democracy! If you want to know the true definition of an American Patriot, it’s spelled P-e-t-e  S-e-e-g-e-r. Not only was he an extremely talented musician and a devoted rabble-rouser on a host of social, labor, and especially environmental causes–for which he suffered greatly in the 1950s and ’60s–and not only can he claim a major role in cleaning up the Hudson River and co-founding the amazing Clearwater sloop and organization and folk festival…he was one of the most humble people I’ve ever met.

I used to see Pete Seeger at the Clearwater Revival, wearing a volunteer shirt and picking up trash. I got to bang a few nails with him once as he was building the Woody Guthrie (one of I think three small boats he built along with the Clearwater and the Sojourner Truth). And I interviewed at least once, saw him perform dozens of times live and numerous more on TV–growing up as a public television kid in New York City, where once the blacklist was lifted, he was frequently found on Channel 13–and hung out with him at some People’s Music Network conferences. He helped start PMN, started Sing Out! magazine, the Newport Folk Festival, a bunch of environmental and peace organizations, and many other ventures for the public good.

His 1963 Carnegie Hall concert is one of the 10 albums I’d absolutely insist on having if I were stranded on a desert island with one CD holder. Among other things, it contains the best of his dozen or so recordings of Wimoweh, long before that other group made it a top-40 hit. I own many other of his records, but that one is a standout.

 

And Pete walked his talk. Though he could certainly have afforded much grander housing, he lived for the last many decades in a small cabin outside Beacon, New York, on his beloved Hudson River, heating with wood he chopped himself. Though he could have gotten all wrapped up in ego, he spent his entire life championing newer musicians. He helped bring Bob Dylan and Tom Paxton to the world’s attention, as well as later songwriters like Dar Williams and many others.

Pete was one of three amazing lifelong activists born in the spring of 1919 who I knew personally. Miriam Leader (not much known outside of her various home communities) passed about a year ago. And Frances Crowe continues her active work for peace, justice, and the environment. The world is richer because these three people with giant hearts walked its ground. Goodbye, Pete, and thanks for all you’ve done to make my life richer. You’re probably already starting to organize amongst the angels ;-).

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One of the books I’m currently reading is Charles Eisenstein’s Sacred Economics—which makes many fascinating points about the interplay of money, attitudes, and relationships. (I’ll be reviewing it in my March newsletter; if you don’t already subscribe, please do so in the upper-right corner of this page.)

Early in the book, he talks about the gift economy, and the difference between reciprocal giving and circular giving. Reciprocal giving is closer to barter than to a true gift economy: you give something to someone, and that person reciprocates either right then, or at some future time. Until the gift is “redeemed” by the second gift, it creates a sense of obligation—kind of like what the Millionaire Mindset types call the Law of Reciprocity.

But circular giving is a completely different framework. You give something to someone, either because that person needs something you have or simply because you want to give a gift. That person will make gifts to other people who they can help. You may or may not be among the recipients. But when you have a need, someone will step forward and enable it. It’s more Karmic.

I’d never really thought about the distinction before, but I realize I’ve lived the parts of my life that are in the gift economy on the circular model. A great example (among many) is homestays. We’ve been members of the international homestay network Servas for more than 30 years, and Couchsurfing since 2009 (Note: Servas link is to the United States site, as the International is down at the moment). People stay at our house. We stay in private homes when we travel. No money changes hands. When we travel, we usually bring a small gift: a bottle of wine, a loaf of good bread, a copy of one of our books—but this is something we choose to do and is not required by either organization. Some of our guests bring gifts, some don’t.

This is not just about saving money, though that’s certainly a factor. It’s about having a visit in a place where you didn’t know anybody. Having a human connection in a private home, instead of an impersonal hotel room interchangeable with others all over the world. It’s about going someplace as a traveler and a visitor, not as a tourist—experiencing a place, if just for a couple of days,  through the eyes of people who live there. Eating their food staying in their neighborhood, playing with their kids or pets, listening to their music.

It’s very rare that our homestays are reciprocal. I think there have been about five people in all these years where first one of us visited, and then the other return the visit—and the motivation in those cases was not “you owe me,” but “we enjoyed you so much, we’d like to see you again.” It’s actually very common for people who visit us to invite us to visit them,and vice versa. If we ever make it to Berlin, we already have half a dozen families who’d be delighted to host us and see us again.

And this goes back to Eisenstein; he makes the point that money not only commoditizes goods and services (and drives uniformity over craftsmanship)—but also commoditizes relationships. We build relationships with many of the people we meet through these homestay networks. We’re on each other’s Facebook friend lists or e-mail humor or political alert lists, we send copies of our annual letter, we stay in touch if we return to those locations. In short, we’re gaining friendships—not with everyone, but with the ones where the chemistry is good, and that’s most of them.

Even in the most hospitable Bed & Breakfast, with the most delightful innkeepers, this doesn’t happen; money creates a different dynamic.

And circular gift economies are only one facet of the evolving economy. I could do another whole post on paid shared-resource economies like Zipcar and Airbnb. And one thing all of you should consider is how much more eco-friendly these are than everyone buying their own car, their own lawnmower, etc.

I haven’t gotten to the part of Sacred Economics where Eisenstein lays out his ideas for money economies that don’t devalue and dehumanize. I’m looking forward to it, and might write again here when I see what he has to say about that.

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The concept of cellular memory was made very real and personal to me today, in the woods.

Yesterday, it happened that I chose a very icy location for my daily hike, slipped several times, fell twice, and banged myself in a few places. I even iced one of the spots when I got home. Those areas were still a bit sore for a couple of hours but were OK by the evening.

Today, I went to different nearby woods, free of ice, just a thin and not-very-slippery coating of snow. And as soon as I got out of the car, two of the spots I banged yesterday—below my left knee and above my right wrist—started to hurt! They’d felt fine all day.

I am convinced they “remembered” that the snowy woods had caused pain the day before.

Even more remarkable: once they “realized” that the conditions were, in fact, different, the pain subsided quickly. Within about three minutes, my leg was no longer hurting. Another couple of minutes and my arm felt fine too.

If I’m reading the signals correctly, the implications are that any body part not only has a memory, but has emotions and even thought.

Since the mid-1970s, I’ve paid at least some attention to the way bodies react to stress. I’ve explored a number of modalities, from Re-evaluation Counseling (all about releasing rapped emotions that often manifest as tension) to rolfing to yoga to Network Chiropractic to Alexander Technique (and several others). And I’ve explored uncountable numbers of audios, books, and articles about our ability co influence our own fate and to manifest what we desire–often called the Law of Attraction (LoA). Many of these work on releasing stored tension in the body that stems at least in part from emotional distress.  Thus, my discovery today actually makes a good deal of sense to me. (And by the way, I have been enormously helped by the Alexander work, which I’ve done steadily since around 2005,  with a very skilled practitioner, Ruth Rootberg of Amherst, MA. Any Western Massachusetts people reading this might want to try her out.)

While I recognize that this may seem off-topic or too “woo-woo” for this blog, I’ll put out the idea that it’s actually very, very relevant. Changing oneself is key to changing the world. Understanding how much power we have to shape our own destiny helps us create the planet we’d like to live on—and looking at cellular memory might be a part of that. If we can have Prosperity Consciousness or an abundance mindset, can’t we also teach our bodies to de-stress?

Have you had any experience with this sort of cellular memory? Please share by posting a comment.

 

 

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