Here’s the secret, buried in technobabble within this report written by an engineer at Google: the monopolists have already lost! You don’t have to understand all the jargon to get the point: Today’s chat universe is already out from under the grip of corporate control. And it isn’t going back into the box. The report compares Google with Open AI (a major for-profit competitor and the creator of ChatGPT) and with new open-source chat and AI (artificial intelligence) tools. The report concludes that the open source tools are faster, more nimble, and much faster to deploy and train, despite far less access to resources than projects at companies like Google and Microsoft:

Open-source models are faster, more customizable, more private, and pound-for-pound more capable. They are doing things with $100 and 13B params  [13 billion parameters] that we struggle with at $10M and 540B. And they are doing so in weeks, not months.

This has enormous ramifications in every aspect of society. Private profit will not be a driver toward centralization of control and limiting who can play. And that will drive enormous innovation, in ways that I at least can’t yet imagine,  let alone describe. Some of it will be monetizable, just as Red Hat monetized an open source operating system (Linux) and Google has monetized its no-charge search engine. But almost none of it will be controllable.

If you’re an investor, know that you can’t buy your way into control–but you can invest in promising developments that will leapfrog to higher good on the basis of freebie systems. And knowing that going in,  you’re much less likely to get burned. You won’t, for instance, make the enormous mistake that Rupert Murdoch’s News Corp did when it bought MySpace (at the time, the dominant proprietary social network), spending $580 million on something that became relatively worthless as soon as Facebook began to hit its stride; News Corp sold it just six years later, to Justin Timberlake, for a mere $35 million. That was a loss of more than half a billion dollars.

Let’s look at a few examples of how public intellectual property has impacted us in the past:

Where might it take us next? I’m not a futurist and I won’t get super-specific, but I do see a few general trends likely to arise from this:

  • Just as  TV and Internet have converged, so will AI and 3D printing: a combination that will revolutionize tangible goods  with innovations in design, manufacturing, and localization
  • AI could lead to the next miniaturization revolution, making it easier to do things like holographically project keyboards and maybe even monitors that make it possible to use watch-sized computers and phones a lot more easily
  • With the right protocols in place, AI could do a lot of basic research and interpretation of the data o that students could concentrate on learning concepts and following them down unexpected paths to create new concepts–OR, without those protocols, it could be used to reduce learning to something meaningless
  • In a perfect world–and we can help it become more perfect–AI can help us understand and solve our most pressing problems. It could turn us from linear to circular resource use, where every output becomes not waste, but something a different process could use. It could redistribute food, housing, and shelter (and other resources) so everyone has enough and no one has 5 million times too much, using only natural materials, generating zero waste, using zero net energy, and creating zero pollution.

Regardless of how it turns out, expect any sector you’re in–for example, agriculture, manufacturing, distribution, transportation, services, tech, creative arts, nonprofit, academia, government, military, or whatever–expect your world to turn upside down.

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An article on one of Newsweek’s blogs speculates that a movie scheduled for next October release will deeply hurt Facebook, and particularly the reputation of founder Mark Zuckerberg. the article also mentions Facebook’s much more immediate problems with various privacy and technical issues.

The movie, says the article’s writer, Nick Summers,

…portrays Zuckerberg as a borderline autistic, entirely ruthless conniver. Nothing sways public opinion like a movie—and this scorcher could counteract the entire body of good press Facebook has received till now.

But as a marketer, I’m fascinated that this writer sees the coming movie as having such a huge negative impact, months before it’s even released. Certainly the script does not appear very complementary toward Zuckerberg. But let’s face it: Bill Gates, Jr. was intensely disliked in his decades as Microsoft CEO. He was frequently described in similar terms.

Facebook, like Microsoft, has become far bigger and more important than the emotional health of its founder. And especially since users don’t pay to enjoy Facebook, I don’t see that kind of backlash coming. I believe the enormous utility of Facebook will easily survive blasts on Zuckerberg’s character, just as it has survived the many very valid privacy concerns. There is no such thing as privacy online. Anything you don’t want the world to know should not be posted–on Facebook, your own website, or anywhere else. You’ve been warned.

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This is the sort of post that’s often directed against Microsoft. But this time, Microsoft is the victim.

After last year’s skeevy maneuver of making it very difficult for on-demand-printed authors to do their printing anywhere else besides one of Amazon’s own printing companies, now it has announced it’s discontinuing support for rival e-book formats, such as those form Microsoft and Adobe.

Sigh. Will someone please tell them that the old cutthroat competition model is dead? And that customers don’t like to be bullied? Amazon’s model used to be about choice–remember “Earth’s largest selection”? What happened?

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