Multicultural contingent at a climate march. Photo by Shel Horowitz.
Multicultural contingent at a climate march. Photo by Shel Horowitz.

Once again, research proves it’s cheaper to do the right thing. An analysis by Bloomberg shows just how expensive the climate crisis is. “…The combined expenses from property damages, power outages, government spending and construction-surge inflation” come in around $7 trillion USD. And that doesn’t even include significant costs such as lost wages and higher insurance premiums.

Of course, that $7 trillion is helping some sectors. If you run, for instance, a flood-damage restoration company, you’re probably having a very good few years.

But for the rest of us, we have to add that into all the other costs of building an overly centralized economy relying on toxic, eco-destructive fossil and uranium power sources, massive inputs of unnatural chemicals, and massive waste. I just finished reading a book that talked about some of that waste. Did you know that the amount of waste to produce a semiconductor chip is 600 times the actual product weight? (The Sustainability Scorecard, p. 63)

This makes no sense and is totally unnecessary. In nature, there is no waste. I’ve been talking about biomimicry–engineering and design that borrows solutions from nature–for more than 20 years. This opens up many deeper, more holistic solutions that don’t just move the problem around or disguise it, but actually move us forward. It’s time to embrace not just our knowledge but our imagination, and move–as Transition town founder Rob Hopkins puts it in the book I’m reading now, “From What Is to What If.”

Drop me a note if you’d like to discuss how to put these principles to work in your own business. The first 15 minutes are on me, and that can make a very nice start.

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Like everyone else, I’ve been a bit grumpy (and a lot horrified) as the world shuts down to slow the spread of the killer virus COVID-19. But I also find myself being grateful for some of the changes.

Grumps (things I miss a lot)

  1. Hugs (I still get them with my beloved spouse, thankfully)
  2. Gathering with friends in person
  3. Travel
  4. Potlucks
  5. Restaurants

    US military photo of the COVID-19 novel coronavirus.
    US military photo of the COVID-19 novel coronavirus.

Gratitudes (places where I see improvement)

  1. Gatherings of widely dispersed friends and family over Zoom (tonight, we’re hosting a Passover Seder with participants in seven US states)
  2. Still finding ways to make new friends–like the Sustainability Director for a major US city who became my friend after we were in the same breakout room in a Zoom webinar (and who then had me present to her daughter’s online learning group of high school kids)
  3. An explosion of “compassionate creativity,” from the Italians singing on their balconies to the outpouring of live and recorded concerts, Broadway shows, and more, to the business owners who still pay their idled staff
  4. The people who are using this situation to examine where our society could be improved both now and even long after the crisis ends: developing new approaches in addressing the carbon/climate crisis, education, transportation, health care, bringing people out of poverty, and more
  5. Watching people rediscover nature (all the hiking and biking trails near me are getting heavy use) and realize that there’s more to life than looking at screens all the time

Resources

Forbes Magazine’s list of aid programs for US businesses

Good article on the impact of Coronavirus on corporate social responsibility

Extensive list of resources for businesses trying to cope (mostly Australian)

While-you-wait résumés over Zoom and free résumé critiques by email—and if you’re unemployed because of the virus, your first cover letter is a gift when you get your résumé written (this is an offer from me personally)

What are your highlights in this time? Please post in the comments.

 

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