Why I Don’t Hate “The Donald” (and What I Feel Instead)

I would not consider DT a success. Yes, he’s got a bajillion dollars and has the most powerful job in the world. But he strikes me as a deeply unhappy person. I would even use the word “wounded.” His Id is out of control, his Ego (in the Freudian sense—in the more common use, of course, it’s utterly dominant) is weak and unstable, his Superego doesn’t seem to exist, and neither does any sense of compassion other than misguided self-pity. Both his ethics and his style of personal interaction are appalling. The only part of being President he actually seems to enjoy is power-over-others. The only thing he’s actually good at is marketing to a very narrow base. I’ve seen exactly two pictures ever where he was smiling. Much as I hate 98% of what he says and does, I don’t hate HIM. I feel sorry for him!

Prior to the current few months, I called W the worst president in our history. DT has already taken over that dubious distinction. When W was president, I was able to find a few things to like: his endorsement of hydrogen cars at a State of the Union address, the amazing green initiatives at his Crawford ranch (a far greener home than Al Gore’s mansion, ironically), his ability to laugh at his own foolishness, and the quiet lifting of restrictions on importing really good cheese. (I never saw a single news story about this, but I noticed it in my area supermarkets).

Effigy of "the Donald," photographed by Shel Horowitz at the Climate March, April 2017, Washington, DC
Effigy of “the Donald,” photographed by Shel Horowitz at the Climate March, April 2017, Washington, DC

I can so far only find two good things to say about DT: he is opposed to the terrible TPP (though for the wrong reasons—he opposes international trade agreements in general, when the real issue is the way TPP removes so many national and local consumer protections)…and his words in his victory speech (too bad they were yet another DT lie) about unifying and being a president for all Americans. That’s a pretty damn thin list.

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A lifelong activist, profitability and marketing specialist Shel Horowitz’s mission is to fix crises like hunger, poverty, racism, war, and catastrophic climate change—by showing the business world how fixing them can make a profit. An author, international speaker, and TEDx Talker, his award-winning 10th book, Guerrilla Marketing to Heal the World, lays out a blueprint for creating and MARKETING those profitable change-making products and services. He is happy to help you craft your messaging and develop profit strategies. Learn more (and download excerpts from the book) at http://goingbeyondsustainability.com