The Stars Seem to be Aligned

“Give me a lever long enough and a place to stand, and I will move the world.” —Archimedes, 230 BC.

All of a sudden, it seems like the universe is dropping a lot of opportunities in my lap. The last few weeks have brought me these and other possibilities (all tentative):

  • A chance to speak in a country I’ve always wanted to visit
  • Working partnership with a startup that could very quickly scale up to be a major force in the environmental movement
  • Several big potential clients, including one who was recommended to me by someone who heard me speak and bought my book at the Sustainable Foods Summit in January, and whose CEO is an actual rock star
  • A remote, long-shot possibility to travel throughout Asia, Africa, and South America, making a movie and a book on sustainability (the longest of long shots, but I’m hoping!)
  • Agreement in principle from a new magazine in Asia to start running one of my new columns; that will make the third continent where a media outlet is running it.
  • An ongoing partnership with someone who has bought a quantity of one of my books in the past, and who wants not only to buy a few hundred of guerrilla Marketing Goes Green, but also to work with me on some ongoing speaking opportunities (for which he gets a nice commission, and therefore is likely to make it happen)
  • As you might gather, it’s been a pretty exciting few weeks.

    So…if you believe in Law of Attraction (LOA) stuff, you might be asking what I’ve done to create this torrent of abundance. I’m not sure, but I have some thoughts.

    I’ve made two big shifts in the last few months, and have another one pending.

    First, I’ve launched my two columns, Green And Profitable and Green And Practical—and set a specific monetary goal and a timetable to achieve it that would convert these columns to the primary revenue stream in my business. It has been a dream since my teen years to be a syndicated columnist, and I’ve made a couple of rounds over the years pitching the big syndicates. I decided that the most likely way it would finally happen would be if, rather than waiting for a big syndicate to pick me up, I did it myself. And I’m doing it!

    And second, I’ve set myself a time management regime and have been pretty good at sticking to it.

    Thirdly, I am moving forward on a new way of structuring my business that will free up significant time for me to focus on the parts of my business I most want to build (writing and speaking).

    And while I’m far from an LOA junkie, I do believe that the things we choose to focus on tend to dominate our lives. I’ve been focusing on these deep goals and I think the universe is responding by showing me enough opportunities to convince me I’m on the right track.

    And I also have a Great Big Goal: making a lasting and significant impact on the world and helping to shift planetary consciousness to create a healthy, just, and peaceful planet. Yes, I’ve learned to think big. I have seen big ripples from the little things I’ve done, and I want the columns to provide me a big enough platform that I could, like Archimedes with his giant lever, move the world.

    It’s going to be a wild ride…and I’m ready!

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    A lifelong activist, profitability and marketing specialist Shel Horowitz’s mission is to fix crises like hunger, poverty, racism, war, and catastrophic climate change—by showing the business world how fixing them can make a profit. An author, international speaker, and TEDx Talker, his award-winning 10th book, Guerrilla Marketing to Heal the World, lays out a blueprint for creating and MARKETING those profitable change-making products and services. He is happy to help you craft your messaging and develop profit strategies. Learn more (and download excerpts from the book) at http://goingbeyondsustainability.com