Solar with an $11 Initial Cost

I love arrangements that make clean and renewable energy available to the very poor. Here’s one I found in the very conservative UK magazine, The Economist, where homeowners or tenants get a very small solar system with a $10 initial deposit and then another dollar now and then as they use the power. At $80, they own the unit free and clear (or can upgrade to a larger one).

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A lifelong activist, profitability and marketing specialist Shel Horowitz’s mission is to fix crises like hunger, poverty, racism, war, and catastrophic climate change—by showing the business world how fixing them can make a profit. An author, international speaker, and TEDx Talker, his award-winning 10th book, Guerrilla Marketing to Heal the World, lays out a blueprint for creating and MARKETING those profitable change-making products and services. He is happy to help you craft your messaging and develop profit strategies. Learn more (and download excerpts from the book) at http://goingbeyondsustainability.com