IAECM Takes a Big Step Forward #blogboost

With one hour and ten minutes left to go in the month of August, I’m going to squeeze out one last #blogboost post. Thanks, Michelle and Michele for organizing this.

It seems I’ve touched a nerve in stating my intention to launch the International Association of Earth-Conscious Marketers. I’ve had responses from Indonesia, Dubai, and the UK, among other places.

Last night, we had our second Steering Committee conference call. A vibrant discussion centering on our roles and our funding. We decided for now we’ll try to obtain funding from Green companies in whose interest it is for us to be viable, because we in turn will attract more customers for them as the Green message starts to get out. It’s exciting.

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A lifelong activist, profitability and marketing specialist Shel Horowitz’s mission is to fix crises like hunger, poverty, racism, war, and catastrophic climate change—by showing the business world how fixing them can make a profit. An author, international speaker, and TEDx Talker, his award-winning 10th book, Guerrilla Marketing to Heal the World, lays out a blueprint for creating and MARKETING those profitable change-making products and services. He is happy to help you craft your messaging and develop profit strategies. Learn more (and download excerpts from the book) at http://goingbeyondsustainability.com