Five Steps to Success on Twitter
People are always telling me they don’t “get” Twitter. I took to it immediately, maybe because I’ve been doing social media marketing since 1995, and writing about it since 1991. In honor of being named one of the Top 11 blogs covering social media, here’s a 5-point Twitter success strategy.
1. Post some really worthwhile links, good commentary, etc.
2. Follow a few influential people and then send an appropriate @ message to them once in a while
3. Keep the signal: noise ratio high, but engage in human dialog–don’t make it all about you–pick a few people to engage in meaningful sustained conversation
4. Retweet when you find posts useful
5. Post often enough to keep active, not so often that you annoy people
Bonus tip: Your profile page should have a real photo, real name, web links, and perhaps something else of interest (I have my book covers). Here’s a link to mine.
And it takes care of itself. I joined in August and have nearly 1200 followers, haven’t chased them, just used the above method.
BTW, my new e-book, “Web 2.0 Marketing for the 21st Century” (which I include as a bonus with either of my Grassroots Marketing books, or sell separately for $12.95), goes into Twitter and Facebook strategies in much more detail.
A lifelong activist, profitability and marketing specialist Shel Horowitz’s mission is to fix crises like hunger, poverty, racism, war, and catastrophic climate change—by showing the business world how fixing them can make a profit. An author, international speaker, and TEDx Talker, his award-winning 10th book, Guerrilla Marketing to Heal the World, lays out a blueprint for creating and MARKETING those profitable change-making products and services. He is happy to help you craft your messaging and develop profit strategies. Learn more (and download excerpts from the book) at http://goingbeyondsustainability.com
Excelent post! I was looking for some information about business in twitter and I found this post! Congrats for the blog Shel, really interesting
Regards
Excelent post! I was looking for some information about business in twitter and I found this post! Congrats for the blog Shel, really interesting
Regards
[…] Five Steps to Success on Twitter […]
[…] Five Steps to Success on Twitter […]
Virginia,
Signal-to-noise is an old concept from I think two-way radio that originally referred to how much static was interfering with the conversation. It’s been expanded to mean the percentage of useful material versus mindless or irrelevant chatter. On Twitter, it’s very easy to fill your profile with stuff no one wants to read, such as “I found you on MrTweet” or a conversation that’s very meaningless without context and should be taken private after one or two tweets. You want mostly “signal” on your page: links to useful stuff, answers to people’s questions, good retweets…
Your page is actually a great example of high signal-to-noise ratio…and I just followed you!
We share interests in writing, marketing, and the natural world.
With the kind of high quality posts you’re doing, you should be growing your number of followers pretty quickly, especially as you do a lot of @ messages to and retweets of people with large followings.
Virginia,
Signal-to-noise is an old concept from I think two-way radio that originally referred to how much static was interfering with the conversation. It’s been expanded to mean the percentage of useful material versus mindless or irrelevant chatter. On Twitter, it’s very easy to fill your profile with stuff no one wants to read, such as “I found you on MrTweet” or a conversation that’s very meaningless without context and should be taken private after one or two tweets. You want mostly “signal” on your page: links to useful stuff, answers to people’s questions, good retweets…
Your page is actually a great example of high signal-to-noise ratio…and I just followed you!
We share interests in writing, marketing, and the natural world.
With the kind of high quality posts you’re doing, you should be growing your number of followers pretty quickly, especially as you do a lot of @ messages to and retweets of people with large followings.
Virginia,
Signal-to-noise is an old concept from I think two-way radio that originally referred to how much static was interfering with the conversation. It’s been expanded to mean the percentage of useful material versus mindless or irrelevant chatter. On Twitter, it’s very easy to fill your profile with stuff no one wants to read, such as “I found you on MrTweet” or a conversation that’s very meaningless without context and should be taken private after one or two tweets. You want mostly “signal” on your page: links to useful stuff, answers to people’s questions, good retweets…
Your page is actually a great example of high signal-to-noise ratio…and I just followed you!
We share interests in writing, marketing, and the natural world.
With the kind of high quality posts you’re doing, you should be growing your number of followers pretty quickly, especially as you do a lot of @ messages to and retweets of people with large followings.
Virginia,
Signal-to-noise is an old concept from I think two-way radio that originally referred to how much static was interfering with the conversation. It’s been expanded to mean the percentage of useful material versus mindless or irrelevant chatter. On Twitter, it’s very easy to fill your profile with stuff no one wants to read, such as “I found you on MrTweet” or a conversation that’s very meaningless without context and should be taken private after one or two tweets. You want mostly “signal” on your page: links to useful stuff, answers to people’s questions, good retweets…
Your page is actually a great example of high signal-to-noise ratio…and I just followed you!
We share interests in writing, marketing, and the natural world.
With the kind of high quality posts you’re doing, you should be growing your number of followers pretty quickly, especially as you do a lot of @ messages to and retweets of people with large followings.
Shel,
Can you explain “Keep the signal: noise ratio high”
Thanks Virginia
vduffy twitter ID
Shel,
Can you explain “Keep the signal: noise ratio high”
Thanks Virginia
vduffy twitter ID
Shel,
Can you explain “Keep the signal: noise ratio high”
Thanks Virginia
vduffy twitter ID
Shel,
Can you explain “Keep the signal: noise ratio high”
Thanks Virginia
vduffy twitter ID
hee is a good re-tweet from Shel Horowitz https://tinyurl.com/dcl6w6
hee is a good re-tweet from Shel Horowitz https://tinyurl.com/dcl6w6
hee is a good re-tweet from Shel Horowitz https://tinyurl.com/dcl6w6
hee is a good re-tweet from Shel Horowitz https://tinyurl.com/dcl6w6
Reading Twitter for newbies<https://tinyurl.com/dcl6w6>Five Steps to Success
Reading Twitter for newbiesFive Steps to Success
Reading Twitter for newbiesFive Steps to Success
Reading Twitter for newbiesFive Steps to Success
@ksperl131 @ JohnKremer Thx 4 comments on Five Steps to Success on Twitter. I answered at https://tinyurl.com/dcl6w6
@ksperl131 @ JohnKremer Thx 4 comments on Five Steps to Success on Twitter. I answered at https://tinyurl.com/dcl6w6
@ksperl131 @ JohnKremer Thx 4 comments on Five Steps to Success on Twitter. I answered at https://tinyurl.com/dcl6w6
@ksperl131 @ JohnKremer Thx 4 comments on Five Steps to Success on Twitter. I answered at https://tinyurl.com/dcl6w6
John, absolutely right. Most of the people I’m following are non-celebrities, and influencers only within their niche communities. Really great people! Still, I do suggest following a few who are very influential–*because* they have something to say worth hearing. I have chosen not to follow some well-known Twitterers because their profile didn’t interest me. Some are quite famous in the real world.
Karen, with 527 followers, you’re certainly talking to an audience of more than one. But I understand that it can feel lonely if you don’t get feedback. Oh, and if you feel out of your depth on the presentation, I do speak on this stuff, and I’m driving distance from NYC.
John, absolutely right. Most of the people I’m following are non-celebrities, and influencers only within their niche communities. Really great people! Still, I do suggest following a few who are very influential–*because* they have something to say worth hearing. I have chosen not to follow some well-known Twitterers because their profile didn’t interest me. Some are quite famous in the real world.
Karen, with 527 followers, you’re certainly talking to an audience of more than one. But I understand that it can feel lonely if you don’t get feedback. Oh, and if you feel out of your depth on the presentation, I do speak on this stuff, and I’m driving distance from NYC.
John, absolutely right. Most of the people I’m following are non-celebrities, and influencers only within their niche communities. Really great people! Still, I do suggest following a few who are very influential–*because* they have something to say worth hearing. I have chosen not to follow some well-known Twitterers because their profile didn’t interest me. Some are quite famous in the real world.
Karen, with 527 followers, you’re certainly talking to an audience of more than one. But I understand that it can feel lonely if you don’t get feedback. Oh, and if you feel out of your depth on the presentation, I do speak on this stuff, and I’m driving distance from NYC.
John, absolutely right. Most of the people I’m following are non-celebrities, and influencers only within their niche communities. Really great people! Still, I do suggest following a few who are very influential–*because* they have something to say worth hearing. I have chosen not to follow some well-known Twitterers because their profile didn’t interest me. Some are quite famous in the real world.
Karen, with 527 followers, you’re certainly talking to an audience of more than one. But I understand that it can feel lonely if you don’t get feedback. Oh, and if you feel out of your depth on the presentation, I do speak on this stuff, and I’m driving distance from NYC.
Thanks, Shel. I sometimes feel that I’m tweeting to an audience of one, and I’m certainly learning as I go. My company has been asked to give a presentation about Social Media to a large organization. Although I feel like I’m a mere neophyte myself, it’s amazing how many people really don’t know aobut this stuff. I will use your tips in the presentation.
Regards,
Karen
PS, I’m ksperl131 on Twitter
Thanks, Shel. I sometimes feel that I’m tweeting to an audience of one, and I’m certainly learning as I go. My company has been asked to give a presentation about Social Media to a large organization. Although I feel like I’m a mere neophyte myself, it’s amazing how many people really don’t know aobut this stuff. I will use your tips in the presentation.
Regards,
Karen
PS, I’m ksperl131 on Twitter
Thanks, Shel. I sometimes feel that I’m tweeting to an audience of one, and I’m certainly learning as I go. My company has been asked to give a presentation about Social Media to a large organization. Although I feel like I’m a mere neophyte myself, it’s amazing how many people really don’t know aobut this stuff. I will use your tips in the presentation.
Regards,
Karen
PS, I’m ksperl131 on Twitter
Thanks, Shel. I sometimes feel that I’m tweeting to an audience of one, and I’m certainly learning as I go. My company has been asked to give a presentation about Social Media to a large organization. Although I feel like I’m a mere neophyte myself, it’s amazing how many people really don’t know aobut this stuff. I will use your tips in the presentation.
Regards,
Karen
PS, I’m ksperl131 on Twitter
Interesting news from LinkedIn on Twitter https://tinyurl.com/dcl6w6
Interesting news from LinkedIn on Twitter https://tinyurl.com/dcl6w6
Interesting news from LinkedIn on Twitter https://tinyurl.com/dcl6w6
Interesting news from LinkedIn on Twitter https://tinyurl.com/dcl6w6
Some helpful tips about Twitter: https://tinyurl.com/dcl6w6
Some helpful tips about Twitter: https://tinyurl.com/dcl6w6
Some helpful tips about Twitter: https://tinyurl.com/dcl6w6
Some helpful tips about Twitter: https://tinyurl.com/dcl6w6
Five steps to success on Twitter:
https://tinyurl.com/dcl6w6
Five steps to success on Twitter:
https://tinyurl.com/dcl6w6
Five steps to success on Twitter:
https://tinyurl.com/dcl6w6
Five steps to success on Twitter:
https://tinyurl.com/dcl6w6
RT @shelhorowitz: New blog post: Five Steps to Success on Twitter https://tinyurl.com/dcl6w6
RT @shelhorowitz: New blog post: Five Steps to Success on Twitter https://tinyurl.com/dcl6w6
RT @shelhorowitz: New blog post: Five Steps to Success on Twitter https://tinyurl.com/dcl6w6
RT @shelhorowitz: New blog post: Five Steps to Success on Twitter https://tinyurl.com/dcl6w6
RT @shelhorowitz New blog post: Five Steps to Success on Twitter https://tinyurl.com/dcl6w6
RT @shelhorowitz New blog post: Five Steps to Success on Twitter https://tinyurl.com/dcl6w6
RT @shelhorowitz New blog post: Five Steps to Success on Twitter https://tinyurl.com/dcl6w6
RT @shelhorowitz New blog post: Five Steps to Success on Twitter https://tinyurl.com/dcl6w6
@winters_sun Five Steps to Success on Twitter https://tinyurl.com/dcl6w6 Also wrote bk, Grassroots Mktg https://www.frugalmarketing.com
@winters_sun Five Steps to Success on Twitter https://tinyurl.com/dcl6w6 Also wrote bk, Grassroots Mktg https://www.frugalmarketing.com
@winters_sun Five Steps to Success on Twitter https://tinyurl.com/dcl6w6 Also wrote bk, Grassroots Mktg https://www.frugalmarketing.com
@winters_sun Five Steps to Success on Twitter https://tinyurl.com/dcl6w6 Also wrote bk, Grassroots Mktg https://www.frugalmarketing.com
Looks like some good tips for newbies at RT @shelhorowitz: New blog post: Five Steps to Success on Twitter https://tinyurl.com/dcl6w6
Looks like some good tips for newbies at RT @shelhorowitz: New blog post: Five Steps to Success on Twitter https://tinyurl.com/dcl6w6
Looks like some good tips for newbies at RT @shelhorowitz: New blog post: Five Steps to Success on Twitter https://tinyurl.com/dcl6w6
Looks like some good tips for newbies at RT @shelhorowitz: New blog post: Five Steps to Success on Twitter https://tinyurl.com/dcl6w6
New blog post: Five Steps to Success on Twitter https://tinyurl.com/dcl6w6
New blog post: Five Steps to Success on Twitter https://tinyurl.com/dcl6w6
New blog post: Five Steps to Success on Twitter https://tinyurl.com/dcl6w6
New blog post: Five Steps to Success on Twitter https://tinyurl.com/dcl6w6
Good points. I’d just like to add. Don’t just follow influential people. Follow interesting people. I’ve found almost 5,000 such people so far. Always interesting to see my Twitter stream when I glance that way. Always discover something new.
Good points. I’d just like to add. Don’t just follow influential people. Follow interesting people. I’ve found almost 5,000 such people so far. Always interesting to see my Twitter stream when I glance that way. Always discover something new.
Good points. I’d just like to add. Don’t just follow influential people. Follow interesting people. I’ve found almost 5,000 such people so far. Always interesting to see my Twitter stream when I glance that way. Always discover something new.
Good points. I’d just like to add. Don’t just follow influential people. Follow interesting people. I’ve found almost 5,000 such people so far. Always interesting to see my Twitter stream when I glance that way. Always discover something new.