Finding Bright Spots in a Tough Day

Posted on Posted in Abundance and Prosperity, Marketing Techniques and Philosophies, Shel's Personal Life

Yesterday was a challenge to find the bright side of things. But proving that I am in fact a PR guy, here’s how I spin it:

  • My e-mail started working again by itself, and the 16 hours it was down is nothing compared to the 55 hours without power after the snowstorm (though I’d have rather done something else with the hour-plus of testing I did)
  • When I finally got through to person #5 on the 40-minute tech support call, he not only got my fax working properly in just a couple of minutes but he was a pleasure to talk to
  • I used a big chunk of the on-hold time to go through two weeks of Twitter new-follower profiles and follow back the interesting ones
  • I actually liked the guy who came to do a $69 duct cleanout and tried to bait-and-switch me into a $1900 home repair project (and Groupon offers a satisfaction guarantee, so I should get my $69 back)
  • Despite waiting until almost the end of the month, I went late enough in the day for my car inspection sticker that nobody was ahead of me
  • It was a beautiful day and I got a nice hike in the woods
  • Before all this craziness started, I got a nice piece of client work completed early in the morning

    • I decided decades ago to have a happy life, and it was an excellent decision. I see days like this as merely a reminder of that resolve, even if I do feel rather heavily tested at the moment.

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    About

    A lifelong activist, profitability and marketing specialist Shel Horowitz’s mission is to fix crises like hunger, poverty, racism, war, and catastrophic climate change—by showing the business world how fixing them can make a profit. An author, international speaker, and TEDx Talker, his award-winning 10th book, Guerrilla Marketing to Heal the World, lays out a blueprint for creating and MARKETING those profitable change-making products and services. He is happy to help you craft your messaging and develop profit strategies. Learn more (and download excerpts from the book) at http://goingbeyondsustainability.com