Breaking news: Bernard Madoff was sentenced to 150 years in prison for his $50 billion fraud/Ponzi scheme.

Proving, yet again, that crime really doesn’t pay. He may have lived high on the hog, but he’ll spend the rest of his life and rather less comfortable circumstances. My heart goes out to all those scammed by him, and especially the many philanthropy and social change organizations that invested with him, whose missions are substantially compromised by Madoff’s evil deeds.

Want a better way? My award-winning sixth book, Principled Profit: Marketing That Puts People First, shows how to thrive and succeed as an ethical business. The Ponzi stuff never works in the long term–but my strategies do.

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