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What Role Can Nonstrategic Mass Movements Play in Social Change?

mass action makes the most sense as part of a well-thought-out and multidimensional campaign. And yet, I’m more optimistic…about the power of a one-off mass action to build momentum for change

Posted in Activism, Marketing Techniques and Philosophies, Politics, Protests and Crackdowns, Psychology, Shel's Personal Life, Social and Economic Justice Tagged with: , , , , , , , , , , , , , , , , , , , , ,

Why Marketers and Activists NEED to REPEL Some People

Seabrook did go online, so we failed in our immediate goal. BUT… the opposition of Thomson and Loeb to our movement helped make it a mass movement, just as the overreaction against civil rights and anti-Vietnam War protestors helped those movements gain strength.

Posted in Activism, Corporate Social Responsibility, Energy & Sustainability, Green Marketing, Marketing Techniques and Philosophies, media-general, Politics, propaganda, Protests and Crackdowns, Transparency vs. Secrecy Tagged with: , , , , , , , , , , , , , , , , , ,

No Nukes Rallies: Now, the Governor Speaks

Only this time, the governor, and most of the state, was on our side. Governor Peter Shumlin was the featured speaker, and he outlined ten specific lies or broken promises on the part of New Orleans-based Entergy, which owns the plant.

Posted in Business Ethics, Energy & Sustainability, Politics, Protests and Crackdowns, Shel's Personal Life Tagged with: , , , , ,

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