What motivated you to organize this conference?

You could say this was an alignment of some stars that had been orbiting for quite awhile. First, social responsibility (or sustainability, corporate citizenship and green) is a topic I’m very interested in, going back to when I was Manager of Environmental & Safety Communication at John Deere about 10 years ago. Next, I credit Rick Sauter, Communitelligence Vice President, who had initiated talks with Cisco about partnering on a conference. When the topic of social responsibility came up, there was an mutual a ha moment. Six months of planning later, we’re on the eve of New Models of Social Responsibility: A Virtual Global Summit with Cisco as our technology partner.


What do you hope people will come away with?

This may sound idealistic, but I would like this summit toRead more »

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