1. To move forward on my goal of reaching critical mass for the two self-syndicated columns I’m launching, Green And Profitable, for business, and Green And Practical, for consumers. Both emphasize easy, low-cost, high-return approaches. Click here to see samples of the business column. (I’ve written text and sample columns for Green And Practical, and bought the domain, but this is so new that the site isn’t live yet.) My goal is to have 1000 paid subscribers and/or generate $10K/month from this by the end of 2012. It’s going to be really cheap for media, $10 per insertion—and I’m also offering private-label (PLR) e-mail/print rights to corporations and associations at 25 cents per name per year, which is where I suspect the money will mostly come from. If I’m successful, I will actually, for the first time, make my living as a writer of consumable content, rather than of marketing materials—this after publishing eight books and more than 1000 articles.

–>And by the way, I’d be very grateful for connections to people who might want to license PLR rights to one or both of the columns (people with a green product or service, for instance). I am willing to pay $200 commission for any column client who commits to $1200 per year or more. shel (at) principledprofit.com or twitter to ShelHorowitz.

2. To structure my work days to include two hours of billable/client work, 1 hour on my own writing or marketing (blog, columns, speeches, services), 2 hours maximum on e-mail, 15 to 30 minutes on social media, 1 hour of professional reading, half an hour each on office organization and bills/postal mail, and an hour of exercise. I have timekeeping software, and I’m going to use it.

PS–instead of an annual letter, we did a humorous quiz. If you want to learn more about my family and get a smile in the process, click over and have a look.

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