Gung-Ho on Green

You’re already living and breathing green.

And maybe you’re stressing a bit under pressure. Other people in the company think the investment you’re making isn’t justified, and they want to roll back your initiatives—or they’re resisting all your suggestions to begin with. You need to make the case that going green actually helps the bottom line.

As a green business profitability expert, best-selling/award-winning author of Guerrilla Marketing Goes Green and seven other books (plus hundreds of articles related to green business), international speaker/trainer, and skilled copywriter/consultant with more than 30 years experience, Shel is uniquely qualified to help you. He can offer as much or as little assistance as you need, and also can connect you with people in his network of other consultants with deep expertise in specific areas.

If you qualify, Shel can provide individual strategic marketing and green profitability consulting…presentation to your group…training for your employees…marketing materials development—or any combination. You can purchase as little as a single hour of his time or have him work on a single document—on up to high-level ongoing strategic consulting. His rates are affordable, and you get significant discounts for quantity. And for starters, he’ll give you 30 minutes of his time, at no charge , if your answers demonstrate that you’ll benefit from his services. Just fill out the questionnaire—so Shel can provide maximum help in that half-hour, and then you can schedule your no-cost consultation:  

    Your Name (required)

    Your Email (required)

    Your phone number (include area code—and if outside North America, country code)

    Your time zone and country

    Subject

    Request for 30-Minute No-Charge Green Profitability Consultation

    Please answer these questions to determine if you qualify for this no-cost consultation. (Note: if you qualify, you’ll receive a more in-depth questionnaire to fill out before we talk.)

    What draws you to the green market?

    How long has this been a focus?

    Tell me about your product(s)/service(s)

    Who are they aimed at (please be as specific as possible, e.g., "working moms in the suburbs of Houston, Texas who want healthy, eco-friendly lunch options for their kids")?

    How long have they been available?

    What sets you apart from others in your market niche?

    How are sales so far?

    How are you marketing right now?

    Which of those are working well, which poorly?

    Please list your social media and website URLs and URLs of any significant press coverage you've received.

    Also upload copies of your most successful marketing pieces.

    Choose one: Do you consider yourself
    Scared and nervous about going green?Wanting to take your business greener…if only you knew how to minimize the risks?Gung-ho on going green?

    Anything else Shel should know?