First Bike-Powered Fitness Center in Massachusetts

The technology to capture energy generated by people working out on exercise equipment has been around for years. I read about eco-pioneers who would bike in order to watch TV, probably at least 20 or 25 years ago.

Yet even in very green-conscious Massachusetts, it’s taken until now for a fitness center to use the power its members generate.

Congrats to Energia, of my own town of Hadley, MA, for being the first partially human-powered fitness center in the state (and one of only 70 in all of North America, to get with the program (pun intended).

Green marketing consultant and copywriter Shel Horowitz specializes in strategies and materials to reach green, socially conscious consumers with marketing that has THEM calling YOU, including his internationally syndicated monthly column, Green And Profitable. His Environmental category bestselling eighth book is Guerrilla Marketing Goes Green.

Posted in Corporate Social Responsibility, Energy & Sustainability, Green Business, Technology Tagged with: , , ,

In Archive