Enough Massacres Already!

Orlando was merely the latest chapter in a bloody saga of a country that allows pretty much anyone to get not just a gun but a military assault weapon capable of killing large numbers of people in moments.

One of the great failures of the Obama administration is the failure to push through any meaningful gun legislation in the wake of Newtown and all the other horrible massacres. What is wrong with our country that we can watch first graders mowed down by a madman with an assault rifle–a weapon whose only purpose is to destroy the maximum number of human lives in the shortest possible time–and we still have not reinstated the assault weapon ban. We still have not closed the loopholes around background checks, so any idiot with a history of mental health problems can get his or her fingers around the trigger.

Protest against violence (photo by Jason Cross)
Protest against violence (photo by Jason Cross)

According to CBS news, most mass shootings involve assault weapons. The ban on assault weapons expired in 2004. Within three years, the Washington Post reports, the number of mass shootings skyrocketed. The average number of mass shootings per year nearly tripled, from 6.4 to 16.4.

These are not hunting rifles. These are not self-protection handguns. They exist only to inflict misery. In this country, you need to prove you’re qualified to cut hair or to drive a car. Why is it so easy to get a death machine like an assault rifle? And more fundamentally, why do we expect parents to automatically know how to parent? I wonder how much violence could be avoided if we provided free training in parenting skills to pregnant and newly parenting couples.

Let’s stop the madness! Let’s get sensible gun legislation into place.

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A lifelong activist, profitability and marketing specialist Shel Horowitz’s mission is to fix crises like hunger, poverty, racism, war, and catastrophic climate change—by showing the business world how fixing them can make a profit. An author, international speaker, and TEDx Talker, his award-winning 10th book, Guerrilla Marketing to Heal the World, lays out a blueprint for creating and MARKETING those profitable change-making products and services. He is happy to help you craft your messaging and develop profit strategies. Learn more (and download excerpts from the book) at http://goingbeyondsustainability.com