Cruise Ships and the Environment
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For my wife’s 50th birthday, her parents sent us on a cruise through Alaska’s Inside Passage–a magnificent trip.
But it got me thinking–surely there are more eco-friendly ways to run a cruise ship. There ae astounding issues of waste aboard ship, and with so many ships plying these waters, the impact on fragile ecologies in these beautiful locations we all want to visit can be quite significant–and quite negative. And then I found out that on top of issues like food waste, ship sewage gets dumped into the water! There’s got to be a better way.
So, while still on the ship, I started working on a business plan for an eco-friendly cruise line that would serve as a lab for (and be funded initially by) the traditional cruise lines, developing new Green practices and technologies that the whole fleet could adopt. And maybe the land-based hotel industry could get in on it as well.
Making this a reality is a bigger task than I could take on on my own but if any one has ideas as to how to make this a reality, I’m very willing to listen, and to share my thinking. E-mail me through my contact form on https://www.frugalmarketing.com.
And hey, I’d love to be Marketing Director if such a line ever launches
A lifelong activist, profitability and marketing specialist Shel Horowitz’s mission is to fix crises like hunger, poverty, racism, war, and catastrophic climate change—by showing the business world how fixing them can make a profit. An author, international speaker, and TEDx Talker, his award-winning 10th book, Guerrilla Marketing to Heal the World, lays out a blueprint for creating and MARKETING those profitable change-making products and services. He is happy to help you craft your messaging and develop profit strategies. Learn more (and download excerpts from the book) at http://goingbeyondsustainability.com