Amazon: Action Steps to Protest

Angela Adair-Hoy, co-owner of Booklocker, has posted a number of links on her Writers Weekly blog, including an online petition as well as contacts for Amazon execs. If you want to register your protest about the demand to only print at BookSurge, or if you want to better understand the fallacies of such a move (from her perspective as publisher of some 1500 books, go and visit.

One of the things you’ll see: a public statement by PublishAmerica, which I excerpt here:

Quite some time ago, sir, long before you were born, American soldiers fought the Battle of the Bulge in Europe. When the 101st Airborne Division found itself surrounded by the enemy, the Germans presented U.S. general McAuliffe with a piece of paper that demanded his surrender.

McAuliffe looked at it, borrowed a soldier’s pen, wrote in caps, “NUTS!”, then proceeded to win the battle.

There’s our answer, sir. Couldn’t have said it any better.

Mind you, this is not an endorsement of PA. I am generally not a fan of PublishAmerica and have warned authors away from their standard contract. But on this, they are right on, and I salute them for being early and public and firm in their opposition.

My friend Marion Gropen posted to a discussion list that Amazon’s tactics remind her of Standard OIl; it’s a good analogy. Standard Oil’s monopolistic and bullying practices actually caused a years-long anti-trust action by the federal government.

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A lifelong activist, profitability and marketing specialist Shel Horowitz’s mission is to fix crises like hunger, poverty, racism, war, and catastrophic climate change—by showing the business world how fixing them can make a profit. An author, international speaker, and TEDx Talker, his award-winning 10th book, Guerrilla Marketing to Heal the World, lays out a blueprint for creating and MARKETING those profitable change-making products and services. He is happy to help you craft your messaging and develop profit strategies. Learn more (and download excerpts from the book) at http://goingbeyondsustainability.com