Monthly Archives: December 2004

Good Article on Blogs vs Press Releases I still think there’s a definite place for the press release–but not, fergoodnessake, those horrid no-news corporate blather annuncements. If you find the real news in it, a press release can be just as exciting as a blog. As

Posted in Marketing Trends/News

Why The Business Ethics Pledge Campaign

Can one self-employed guy working from a farmhouse in Massachusetts actually have an impact on the way business is conducted in our modern world? Some people seem to think the whole Business Ethics Pledge campaign is misguided, or at best

Posted in Business Ethics, Shel's Personal Life

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